Marketing Communications Manager

Brasfield & Gorrie, LLC•Birmingham, AL

12d

About The Position

At Brasfield & Gorrie, our purpose is building exceptional people, trusting relationships, great projects, and strong communities. We’re looking for a Marketing Communications Manager to support that work across the company. The Marketing Communications Manager partners with corporate department leaders to understand their priorities and manage their marketing and communications needs. The role also manages the company’s enterprise pulse survey program and communications reporting. To thrive in this role, you need to see the big picture and care about the details. You can bring structure to complex projects and keep work on track when priorities shift or several teams are involved. You are an excellent writer and communicator who can plan and manage projects, analyze information, solve problems, and contribute directly to writing, editing, and execution.

Requirements

7-10 years of corporate communications, marketing, or public relations experience
Bachelor’s degree, preferably in public relations, journalism, English, or a related business field
High proficiency with communications technology, including survey platforms such as Medallia, Qualtrics, and SurveyMonkey; email marketing platforms such as Workshop and Campaign Monitor; and media monitoring and social media management tools, with experience using these or similar platforms
Familiarity with Canva, Salesforce, OpenAsset and Adobe Creative Suite; experience using AI tools such as Microsoft Copilot, Claude or ChatGPT to improve research, content development, analysis and workflow efficiency
Strong analytical and data storytelling skills, with the ability to identify trends, distill complex data, and present clear findings and recommendations
Excellent writing and editing skills and high proficiency in AP style
Excellent time management, organization, and teamwork skills
Ability to research, analyze, and synthesize information
Availability for occasional local and out-of-town travel (5%)

Responsibilities

Serve as a trusted communications counselor to corporate department leaders, recommending effective ways to reach target audiences with clear, timely messages
Lead the development of marketing and communications materials from initial concept through delivery, providing creative direction to graphic designers, videographers, and other creative partners while maintaining corporate brand and graphic standards
Manage the editorial calendar and project plans for corporate department initiatives, including timelines, milestones, contributors, reviews, and approvals; plan appropriate support involving Marketing, Creative Services, and Communications colleagues as needed
Manage the company’s employee listening program, including the enterprise pulse survey, survey design and cadence, platform setup and launch, response monitoring, analysis of quantitative and qualitative feedback, and presentation of clear insights and recommendations to senior leadership
Seek input from internal communications, external communications, Marketing, and Brand Strategy to align messaging, timing, and channels for communications
Write, edit, and manage content across multiple channels, including newsletters, intranet, websites, video, and other platforms
Lead communications analytics and reporting for the department by establishing metrics, tracking engagement across channels, delivering reports, and recommending improvements based on the results
Review deliverables to ensure accuracy of information, consistency, readability, and brand standards
Lead, coach, and mentor communications team members; supervise staff and support professional development
Identify and recommend technical and creative process improvements
Hold a committee position with a local professional, industry, or nonprofit organization
Champion Brasfield & Gorrie company culture
Champion change process and motivate others to embrace change
Can clearly determine and present the best course of action to connect the company with key stakeholders
Proactively build strong relationships across the company to better understand business priorities, anticipate communications needs, and strengthen collaboration
Are recognized by internal clients as thought leaders
Exercise initiative and independent judgment in the solution of work problems
Display commitment to support overall efforts of the marketing group with the expectation that additional hours may be required