Marketing & Communications Manager – NC ROOTS Hub Lead
About The Position
Trillium Health Resources is seeking a Marketing & Communications Manager - NC ROOTS Hub Lead to join their team. This role is responsible for designing and executing a comprehensive, multi-regional communications strategy to support the NC ROOTS initiative. The position ensures consistent, transparent, and culturally responsive messaging across various stakeholders including community-based organizations, healthcare providers, rural residents, state partners, and internal teams. This is a mission-critical change management and engagement function focused on building trust, driving participation, and ensuring alignment within a complex, multi-partner ecosystem. Recruitment is contingent upon program funding approval, with the position effective June 1, 2026, and subject to funding status.
Requirements
- Associate’s degree in Communications, Marketing, Public Health, or a related field and three (3) years of experience leading strategic communications or experience leading multi-stakeholder communication strategies in healthcare, public health, or community-based initiatives; OR Bachelor’s degree in Communications, Marketing, Public Health, or a related field and one (1) year of experience leading strategic communications or experience leading multi-stakeholder communication strategies in healthcare, public health, or community-based initiatives; OR Equivalent combination of education/experience.
- Must have a valid driver’s license.
- Must reside within North Carolina.
Nice To Haves
- Master’s degree in Communications, Marketing, Public Health, or a related field.
- Experience working with Medicaid programs, managed care, or state/federal initiatives.
- Experience supporting large-scale program implementation or system transformation.
- Familiarity with North Carolina’s healthcare and community landscape.
- Experience with grant-funded programs and compliance-driven communications.
Responsibilities
- Develop and implement a regional communications and engagement strategy aligned with NC ROOTS goals and timelines.
- Design and execute community-facing campaigns to increase awareness, trust, and participation in NC ROOTS initiatives.
- Lead internal communications to ensure alignment across Hub leadership, regional teams, and sub-awardees.
- Establish and maintain a consistent NC ROOTS Hub brand identity across all materials and platforms.
- Manage relationships with local, regional, and statewide media.
Benefits
- Health Insurance with no premium for employee coverage
- Flexible Spending Accounts
- 24 days of Paid Time Off (PTO) plus 12 paid holidays in your first year
- NC Local Government Retirement Pension (defined-benefit plan)
- 401k with 5% employer match and immediate vesting
- Public Service Loan Forgiveness (PSLF) qualifying employer
- Quarterly stipend for remote work supplies
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
Associate degree
