Marketing & Communications Coordinator

Vision Loss Rehabilitation CanadaKitchener, ON
$18

About The Position

Vision Loss Rehabilitation Canada (VLRC) is seeking a motivated talented and motivated Marketing and Communications Coordinator to join our local team in Kitchener, ON, and contribute to the development and delivery of impactful marketing, digital communications, and public outreach activities. In this role, you will build practical skills in copywriting, digital content creation, SEO-informed website administration, graphic design, social media support, and accessible communications. The Marketing and Communications Coordinator will help enhance VLRC’s presence by developing engaging content, supporting public relations initiatives, and conducting marketing and community engagement research. The position also provides exposure to assistive and accessible technology and offers opportunities to learn how AI-enabled tools support individuals with vision loss.

Requirements

  • Currently enrolled in a college or university program focusing on marketing, communications, public relations, media studies, graphic design or a related field.
  • Advanced skills in Microsoft Suite, especially Excel.
  • Familiar with Content Management Systems (CMS) like WordPress or Drupal.
  • Understand SEO principles and metadata.
  • Experience with graphic design, video and photo editing
  • Excellent written and oral communications skills.
  • Strong organizational skills with the ability to prioritize tasks and manage multiple deadlines effectively.
  • High level of attention to detail and accuracy.
  • Ability to maintain confidentiality.

Nice To Haves

  • Previous experience with vision loss considered an asset.

Responsibilities

  • Support the development and implementation of VLRC’s Marketing and Communications Strategy to enhance awareness of vision rehabilitation services across community, health, and social service sectors.
  • Create engaging and accessible copy for website content, social media posts, newsletters, and promotional materials to strengthen brand presence and increase program visibility.
  • Administer and maintain website content, including updating metadata, tags for SEO, and digital assets management to ensure timely, accurate, and user-friendly content.
  • Proofread, edit, and format written materials to ensure accuracy, clarity, consistency, and adherence to both accessibility and brand standards.
  • Assist in designing visually appealing and accessible graphics for social media, marketing materials, infographics, presentations, and website content.
  • Support public relations efforts, including drafting media materials, preparing key messages, and assisting with outreach to media and community partners.
  • Utilize Microsoft Excel to analyze marketing and engagement data, develop reports, and track performance of communication activities and campaigns.
  • Complete evaluation at the end of placement to provide feedback on experience and provide a detailed report on activities/projects completed.
  • Other related duties as required.
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