Career Center - Marketing Career Assistant Work Study

Union CollegeSchenectady, NY
Onsite

About The Position

This job is only available to students who qualify for Work-Study. The Marketing Career Assistant assists the Employer Relations and Career Advising teams in promoting the Career Center's programs and resources to students through compelling digital content.

Requirements

  • Proven experience or strong interest in creating high-quality, engaging content on social media platforms, including Instagram and TikTok.
  • Demonstrated ability to work independently and take initiative to generate creative content ideas, and stay aware of social media trends and platform features.
  • Proficiency in using digital content design platforms (Canva or Adobe Express).
  • Strong interpersonal and communication skills, and a proven ability to collaborate effectively with the Career Center full-time and work-study staff.
  • Strong organizational skills and the ability to meet competing deadlines.
  • Ability to maintain strict confidentiality regarding student information and Career Center operations.

Nice To Haves

  • An understanding of the Career Center's work and how we serve the student population is strongly preferred.

Responsibilities

  • Develop, lead, and execute a weekly social media content calendar, utilizing platforms such as Instagram, TikTok, and Canva/Adobe Express, to create original content promoting all Career Center-related workshops, programs, events, new initiatives, and resource updates.
  • Collaborate effectively with other members of the Career Center work-study student staff (approximately 20 students) on joint promotional projects.
  • Strategize and implement engagement tactics (e.g., following, collaborating) with other campus social media accounts and student groups to increase social media presence, engagement, and following metrics.
  • Occasionally provide front-desk coverage, which includes greeting and checking in students for appointments with Career Center staff.
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