Marketing Campaign Manager
About The Position
Zenity is seeking a Marketing Campaign Manager to join their demand generation team. This role is central to scaling the company's campaign operations, turning strategy into pipeline, and shaping how customers understand and adopt AI agent security at an enterprise scale. The ideal candidate will be responsible for end-to-end campaign execution, including planning, building, launching, and reporting. They will also be involved in writing and editing campaign copy, managing project trackers, creating campaign templates and workflows, and coordinating with external agencies and partners. A key aspect of this role involves leveraging AI agents to automate campaign operations and improve efficiency. The position requires a strong understanding of campaign tools, tracking, segmentation, and reporting, as well as excellent project management and cross-functional collaboration skills. Candidates must be located in or willing to work CT or ET hours.
Requirements
- Experience leading multi-channel campaign operations with clear structure and ownership
- Strong project management skills with experience using Asana, JIRA, or similar systems
- Proven experience managing campaign kickoff, stakeholder coordination, and timeline execution
- Experience building AI workflows or automation to streamline campaign operations
- Strong understanding of HubSpot campaign tools, tracking, segmentation, and reporting
- Ability to manage intake, capacity planning, prioritization, risks, and dependencies
- Strong collaboration across growth, events, SDR, RevOps, PMM, and agencies through clarity in communication and comfort driving cross-functional alignment
- Skill in process governance, documentation, data quality, and continuous improvement
- Proven ability to build, not just maintain: systems, processes, or relationships
- Ownership mindset with accountability for outcomes; treats their area like a business and comes with solutions
- Comfort operating in evolving, fast-moving environments
- Experience in high-growth or venture-backed environments
- Exposure to AI, security, or emerging technologies
Responsibilities
- Own end-to-end campaign execution: intake, planning, build, QA, launch, and post-launch reporting
- Write and edit campaign copy across channels, including emails, landing pages, and ad creative, adapting from existing content assets and messaging frameworks set by the Content and Product Marketing teams
- Schedule and lead campaign kickoff calls with clear agenda, roles, risks, and outcomes
- Build and manage Asana project trackers with tasks, timelines, dependencies, and owners
- Create campaign templates, naming conventions, workflows, and documentation
- Manage a single source of truth for campaign status, deliverables, approvals, and risks
- Work with Marketing Operations and RevOps to build dashboards tied to attribution, pipeline, and velocity
- Build AI agents to automate reminders, handoffs, briefs, approvals, QA checks, and post-launch updates
- Lead weekly campaign reviews, sharing status, blockers, and mitigation actions
- Coordinate timelines, QA, and deliverables with creative agencies and paid media partners
- Run post-campaign retrospectives, document learnings, and improve workflows and templates
- Support segmentation and audience targeting with PMM and operations teams
- Enable teams on new templates, workflows, and AI agents
- Review campaign performance and share insights with team to guide decisions, prioritization, and experimentation
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
