Marketing & Business Development Specialist

TRANSPORTATION AUCTION CONSULTANTS•Moreland, GA
•Onsite

About The Position

Transportation Auction Consultants (TAC) is seeking a creative, motivated Marketing & Business Development Specialist to promote their auctions, strengthen customer relationships, and help generate new business. This hands-on role combines digital marketing, content creation, and business development. The ideal candidate is comfortable creating engaging content and communicating directly with prospective customers. This is an in-person position at their Moreland, Georgia office. Remote work is not available. Applicants must currently reside in the United States and be able to commute to Moreland or relocate before starting.

Requirements

  • 1–3 years of relevant marketing, business development, or sales experience.
  • Strong writing, communication, and customer relationship skills.
  • Experience creating content and managing business social media accounts.
  • Proficiency with Canva or similar design software and video editing tools.
  • Photography and video production skills; drone experience strongly preferred.
  • Ability to update websites and learn new software.
  • Comfortable making prospecting calls and following up with potential customers.
  • Organized, dependable, and able to manage multiple deadlines.
  • Ability to work independently and collaborate with sales and office teams.
  • Willingness to travel for auctions, customer visits, and content creation.
  • Valid driver’s license.
  • Must currently reside in the United States and be able to commute to Moreland or relocate before starting.

Nice To Haves

  • Drone experience
  • Experience in auctions, commercial trucks, heavy equipment, transportation, or dealerships is preferred.
  • A degree in marketing, communications, business, or a related field is helpful but not required.

Responsibilities

  • Develop campaigns to attract sellers, consignors, and qualified buyers.
  • Manage social media, including Facebook, Instagram, LinkedIn, and TikTok.
  • Update website content, auction promotions, and equipment listings.
  • Photograph trucks, trailers, equipment, and auction activities.
  • Create and edit videos, reels, graphics, and promotional materials.
  • Produce drone photography and video as needed.
  • Prepare email campaigns and auction announcements.
  • Track engagement, inquiries, and leads to improve results.
  • Maintain accurate information and consistent company branding.
  • Identify prospective consignors, fleet owners, dealers, and contractors.
  • Contact prospects by phone, email, and in person.
  • Build relationships with new and existing customers.
  • Support outside sales representatives with prospecting and follow-up.
  • Maintain organized prospect records and follow-up activity.
  • Assist with presentations, proposals, and sales materials.
  • Attend auctions, customer visits, and industry events as needed.
  • Work with leadership to meet marketing and business growth goals.

Benefits

  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Paid time off
  • Profit sharing
  • Vision insurance
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