Marketing Automation & Digital Engagement Specialist

Mike Maroone Automotive Group•Glendale, CO

1d•Onsite

About The Position

We’re looking for a Marketing Automation & Digital Engagement Specialist who can help drive smarter campaigns, stronger customer engagement, and more efficient marketing workflows across our dealership operations. You’ll work hands-on with CRM campaigns, social media, digital marketing projects, reporting, and automation initiatives that directly impact business growth. This is not a “post a few social graphics and call it a day” marketing role. We want someone organized, curious, tech-savvy, and hungry to grow.

Requirements

1–3 years of experience in marketing, digital marketing, social media, CRM support, BDC, automotive retail, or related fields
Strong interest in AI, automation, marketing technology, and data-driven marketing
Excellent communication, writing, and organizational skills
Comfortable managing multiple projects and deadlines
Experience with spreadsheets, dashboards, CRM platforms, and social media tools
Self-starter mindset with strong attention to detail

Nice To Haves

Automotive dealership experience is a plus
VINSolutions CRM
Meta Business Suite
Canva
Power BI
Excel
Google Business Profile
Email marketing platforms

Responsibilities

Support targeted CRM marketing campaigns using customer data and segmentation
Help execute campaigns for lease-end opportunities, inactive customers, service-to-sales opportunities, equity campaigns, and more
Create and schedule engaging social media content across multiple platforms
Organize campaign calendars, marketing assets, project trackers, and workflow systems
Monitor campaign performance and assist with reporting and insights
Assist with email marketing, website updates, proofreading, and content creation
Use AI tools to improve workflows, campaign organization, reporting, and marketing execution
Identify repetitive tasks that can be automated or streamlined
Collaborate with internal teams on dealership events, promotions, and community engagement