Marketing Associate

RPM Living • Atlanta, GA

9d • Hybrid

About The Position

The Marketing Associate works closely with internal marketing teams and RPM Operations associates to support project management and implement marketing objectives and strategic initiatives. The role helps build and elevate a consistent brand and deliver marketing services and property marketing strategies that support the performance of communities. It can be based in Atlanta, Austin, Houston, or Dallas and is hybrid, with three days per week in a corporate office. Travel is less than 30%.

Requirements

• Associate's degree or equivalent from a two-year college or technical school; or six months to one year of related experience and/or training; or an equivalent combination of education and experience.
• Ideally, at least two years of experience in property management or marketing.
• Knowledge or experience with Microsoft Office Suite, property management systems, ILS, lead tracking and CRM platforms, project management, and Adobe.
• Ability to meet the role's physical requirements, including reading documents and screens, hearing and understanding verbal communications, and operating a computer and office equipment.
• A valid driver's license is preferred; candidates without a license will be provided a liability waiver.

Nice To Haves

• At least two years of experience in property management or marketing.
• A valid driver's license.

Responsibilities

• Provide high-touch support and project management for marketing programs, including property transitions, online reputation management, social media, CRM, digital marketing, and graphic design services.
• Support operational business objectives, KPIs, NOI, and leasing goals through marketing strategy.
• Manage and organize the marketing ticket system, including timely follow-up and providing training and resources to operations team members.
• Support property- and portfolio-level strategic initiatives, monitor sub-market trends, and recommend adjustments to maximize traffic and closing performance.
• Research and recommend new marketing opportunities and channels, using creative strategy to generate ideas.
• Collaborate with the Marketing team to improve user experience and marketing processes.
• Complete marketing audits and make recommendations for new properties and the existing portfolio.
• Maintain and manage assigned community websites and CRM systems.
• Support lease-up communities during pre-development, pre-leasing, and stabilization cycles.
• Manage project plans and timelines.
• Measure and track the effectiveness of marketing campaigns and initiatives.
• Coordinate and interact daily with the Senior Director of Marketing; lead projects as assigned by the Senior Director and marketing team leaders.
• Assist with weekly Regional Roundtable Meeting updates and gather feedback.
• Manage vendor and partner service providers from concept through completion, ensuring work follows contracted terms.
• Handle handoff and setup of marketing and social media platforms, including Facebook business pages, Google Business accounts, Instagram, and RENTCafé websites.
• Compile and complete marketing reports and audits on an ongoing basis as requested.
• Perform additional marketing-related duties as assigned and needed.

Benefits

• Comprehensive healthcare coverage for full-time, regular associates.
• Employer-paid employee assistance, mental health, and wellness programs.
• Ancillary benefits, including critical illness, hospital indemnity, and accident insurance.
• 401(k) with company match.
• Professional development, career growth, and role-based learning plans.
• Diversity, Equity, Inclusion and Belonging programs and Employee Resource Groups.
• Paid time off, floating holidays, and volunteer days.
• Discounts on Costco membership, movie tickets, health and wellness, entertainment, and travel.
• Weekly pay for associates working onsite at an apartment community.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree