Marketing Associate

Werfen • Bedford, MA

2d • $75,000 - $100,000 • Onsite

About The Position

The Marketing Associate oversees the creation and production of marketing, advertising, and sales promotional and public relations materials. Supports highly visible projects, including national/international tradeshows, worldwide website and corporate branding initiatives, and internal communications. Primary contact for multiple external communications agencies and the media. Requires independent initiative.

Requirements

• Bachelor's degree in marketing, business communications or a related discipline.
• Minimum of 3 years of experience in business, communications and marketing,
• Strong familiarity with digital marketing principles and best practices.
• Experience using CRM, marketing automation, sales enablement tools, management/measurement tools to manage leads, track campaign performance, and personalize customer experiences
• Strong Verbal and written communication skills
• Strong organizational skills
• Requires independent initiatives
• Strong project management skills, including ability to multi-task, and manage multiple projects with competing levels of priority, leadership exposure and rigorous deadlines
• Results driven, with a proactive approach to problem solving and innovation.
• Strong writing and communication skills.
• Analytical skills for data analysis and reporting.
• Ability to work independently and as part of a team.

Nice To Haves

• Knowledge of field staff sales operations and an understanding of the healthcare and medical device landscape is highly desirable

Responsibilities

• Participates in a range of project management assignments to support the Manager
• Develops and update timelines and status reports for all projects
• Writes drafts of internal and external communications
• Oversees the development, edits manuscripts and layouts for sales promotional materials within the specifications and timelines required for all business lines.
• Develops strategies to optimize digital communications and platforms, including analytics
• Supports national tradeshow and event programs
• Works with outside agencies for communication material and services.
• Assists in strategic development, production positioning and corporate messaging.
• Prepares basic creative promotional material for selected programs.
• Administers the processing of invoices and maintain budget updates
• Manages specific projects, as needed
• Performs other duties and responsibilities as assigned.

Benefits

• medical, dental, and vision insurance
• 401k plan retirement benefits with an employer match
• paid vacation and sick leave

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level