Marketing Associate - Content

Eastlink • Halifax, NS

1d • Onsite

About The Position

At Eastlink, we’re not looking for someone to manage content. We’re looking for someone to create it, chase it, and bring it to life. This role is for a creative self-starter. Someone who sees stories everywhere and turns them into something people want to watch, read, and share. If you’ve been close to great creative work and are ready to start doing it yourself, this is your moment.
You’ll be at the center of how Eastlink shows up. Building the calendar, finding the stories, creating the content, and getting it out into the world. One day you’re filming the CEO. The next, you’re in a retail store capturing real moments. Then you’re writing scripts, cutting a sizzle video, and launching a campaign. Think of it as running your own creative agency inside Eastlink.

Requirements

• A creative thinker and self-starter who runs with ideas
• A strong interest in social media and content trends
• Naturally curious, collaborative, and great at connecting with people
• 2–3 years’ experience in content, marketing, communications
• Bachelor’s degree in marketing, Communications, Journalism, or a related field.
• Share your portfolio, social content, campaigns, or writing - anything that shows your creative approach.

Responsibilities

• Lead content end-to-end, from idea to launch, across social, email, web, video, and beyond
• Write and edit clear, compelling, on-brand copy
• Bring stories to life through scripts, storyboards, and creative concepts
• Use audience insights, trends, and SEO to spot opportunities and shape smarter content
• Track performance and use data to test, learn, and continuously improve
• Build and manage monthly content plans aligned to what the business needs and what audiences care about
• Turn ideas into strong creative briefs and partner closely with design to bring them to life
• Meet with team members across the business to find and tell real stories
• Translate business goals into content that connects
• Stay on top of trends, formats, and new ideas and bring them forward
• Partner with IT when needed to troubleshoot and keep things running smoothly
• Keep multiple projects moving by managing timelines, workflows, and editorial calendars (and thrive doing it)
• Maintain a consistent voice and high editorial standards across everything you create
• Work collaboratively in a fast-paced environment, building strong relationships across teams
• Oversee the social media budget, including monthly tracking and forecasting

Benefits

• We embrace diversity, inclusion, equity, and accessibility throughout all levels of the organization
• continuous improvement through listening, learning, and adapting
• developing and training our team “on the ground”
• strong onboarding experience
• readies employees for future growth opportunities within the organization

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level