Marketing Assistant

First Bank • Evansville, IN

4d

About The Position

First Bank is seeking a creative, organized, and energetic marketing professional to grow brand awareness, strengthen community relationships, and support business goals through strategic marketing initiatives. The Marketing Assistant supports marketing campaigns and digital initiatives, manages social media content, and helps plan and coordinate bank-sponsored, client, networking, and community events. The role also tracks marketing projects, promotional inventory, vendor activity, invoices, budgets, and related documentation, and represents First Bank at community events and professional organizations.

Requirements

• Bachelor’s degree in Marketing, Graphic Design, Communications, Digital Media, Public Relations, or a related field.
• 1–3 years of related marketing, design, social media, or communications experience.
• Strong graphic design portfolio.
• Strong written and verbal communication skills.
• Excellent organization and project management skills, with the ability to manage multiple priorities and deadlines.
• Understanding of marketing, business, and sales principles, and the ability to translate business objectives into effective marketing and client engagement strategies.

Responsibilities

• Design print and digital marketing materials, including social media content, advertisements, email campaigns, brochures, signage, presentations, and event materials.
• Manage social media content, calendars, engagement, and performance, and identify new trends and opportunities.
• Assist with photography, video, website content, podcasts, public relations, and other digital initiatives.
• Plan and coordinate bank-sponsored, client, networking, and community events, including promotion, vendors, venues, materials, and event logistics.
• Support marketing campaigns from concept through execution, ensuring consistency with brand standards and compliance requirements.
• Track marketing projects, promotional inventory, vendor activity, invoices, budgets, and related documentation.
• Represent First Bank at community events and professional organizations.

Benefits

• Competitive salary
• Health insurance
• Dental insurance
• Vision insurance
• Life insurance
• 401K retirement plan
• ESOP retirement plan

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level