Marketing and Events Manager (4.24.26)

CASA of Johnson & Wyandotte Counties Inc•Overland Park, KS

20h•Onsite

About The Position

The Marketing & Events Manager focuses on CASA of Johnson & Wyandotte Counties’ marketing, communications, and event strategies to increase community awareness and engagement for the organization’s mission, with strategic direction provided by the Development Director. This position is responsible for planning and executing fundraising events, managing digital marketing and communications, and creating compelling content that highlights CASA’s impact and opportunities for involvement. Though this position reports directly to the Development Director, the Marketing & Events Manager collaborates closely with the President and CEO, the Volunteer Department, and Program Team to ensure consistent messaging and branding across all materials.

Requirements

Strong organizational and project management skills.
Excellent written and verbal communication skills.
Creativity in storytelling, marketing, and event development.
Donor and Volunteer engagement marketing.
Ability to manage multiple projects and deadlines simultaneously.
Strong interpersonal skills and ability to work with volunteers, donors, vendors, and community partners.
Proficiency in Microsoft Office Suite, CRM systems, email marketing platforms, and social media management tools.
Graphic Design Knowledge
Experience with website management platforms
Professional and positive representation of CASA in the community.
Bachelor’s degree from accredited college or university in marketing, public relations, communications, or related field required.
At least two years’ related experience in marketing/communications position.
Successful candidates will possess knowledge of social media platforms and will demonstrate a professional demeanor effective in working with volunteers, vendors and donors.
Experience coordinating fundraising events and digital marketing campaigns.
Must have ability to handle multiple projects and to work independently.
Exceptional oral, written and interpersonal communication skills working with individuals from various cultural, social and socioeconomic backgrounds.
Ability to work on your feet throughout events and lift event materials.
Ability to work evening and weekend events.

Responsibilities

Assist the Development Director in creating and implementing an annual marketing and communications strategy to increase visibility, volunteer recruitment, and donor engagement.
Develop and maintain a quarterly and monthly content calendar to support organizational goals.
Create and manage content across communication channels including social media platforms, website updates and maintenance, email campaigns and newsletters, and print and digital marketing materials.
Monitor analytics and track engagement trends across social media, email, and website platforms.
Create compelling stories highlighting CASA’s impact including volunteer experiences, youth success stories, and program outcomes.
Design or coordinate the development of marketing collateral while maintaining CASA’s brand standards and consistent messaging across all materials, including agency brochures, event materials, and campaign materials.
Develop marketing materials for fundraising appeals, volunteer recruitment campaigns, and community outreach initiatives that increase engagement and revenue.
Develop the annual report in collaboration with the President and CEO and Development Director.
Manage email communication platforms and targeted outreach campaigns.
Plan and Coordinate CASA’s signature fundraising events in partnership with the Development Director, including Promise of Hope (Spring) and Hops & Barley (Fall).
Recruit and coordinate event committees and facilitate planning meetings.
Manage all event logistics including vendors, catering, rentals, and technology.
Work collaboratively to identify and secure auction items and other donations to support fundraising revenue goals.
Coordinate event marketing including invitations, promotional campaigns, and event programs.
Track event information within the organization’s CRM and event platforms including budgets, sponsorships, ticket sales, and attendance.
Support the procurement of third-party fundraising and community partnership opportunities.
Work with internal teams to support CASA’s internal and relationship-building events, including volunteer appreciation or engagement events and youth and family-centered events.
Responsibilities include venue coordination and vendor management, event logistics and timelines, and event collateral and promotional materials for internal/relationship-building events.
Represent CASA at community events and networking opportunities when appropriate.
Provide updates and reports during Development and Marketing team meetings.
Support reporting for the Development and Marketing Committee and CASA Board as needed.
Participate in staff meetings and provide updates related to marketing and development activities.