Marketing and Communications Specialist

Diversicare Support Center(BSC)•Brentwood, TN

12d

About The Position

Make a Real Difference: Join the Diversicare Family as a Marketing & Communications Specialist Are you a passionate storyteller with a knack for crafting compelling content and building vibrant online communities? Do you thrive in a collaborative environment where your creativity can truly shine? If so, Diversicare invites you to join our team and help us share our mission of improving lives through exceptional healthcare. At Diversicare, we're more than just a healthcare provider—we're a family. We're driven by our core values of Integrity, Excellence, Compassion, Teamwork, and Stewardship, and we're committed to creating a warm, caring, and professional environment for our residents, their families, and our dedicated team members. We're looking for a talented Marketing & Communications Specialist to help us amplify our message and connect with our communities across nearly 50 skilled nursing and long-term care centers.

Requirements

A Bachelor's degree in Marketing, Communications, or a related field.
Proficiency in graphic design and the Adobe Creative Suite.
Proven expertise in designing and developing sales and marketing training materials.
Mastery of social media management and a passion for creating engaging content.
Exceptional multitasking, project management, and organizational skills.
A creative mindset with a keen eye for detail and a passion for visual storytelling.

Responsibilities

Design, create, and manage impactful marketing and communications programs that showcase the Diversicare Difference—our unique culture of impassioned service. This includes developing engaging graphics, brochures, website content, fact sheets, logos, and other promotional materials.
Craft compelling narratives that highlight the positive impact we have on the lives of our residents and their families.
Develop and execute a dynamic social media strategy across multiple platforms, managing content for all 46 centers. Track campaign performance, analyze data, and stay ahead of the latest social media trends and best practices.
Work closely with internal stakeholders across operations, marketing, sales, and HR to ensure consistent messaging and brand alignment.