Marketing and Communications Manager

DaVita Kidney Care•Denver, CO

2d•$70,000 - $106,000•Onsite

About The Position

The Manager, External Communications (Earned Media & Brand) plays a critical role in shaping and elevating DaVita’s reputation through proactive storytelling and strategic media engagement. This role leads the development and execution of earned media strategies that position DaVita as a clinical leader and trusted voice in kidney care, value-based care, and broader healthcare transformation. The manager partners closely with Corporate Affairs, Mercury Marketing & Communications, and business leaders to identify narrative opportunities, translate complex topics into compelling stories, and drive consistent visibility across top-tier, trade, and regional media. This role is equal parts strategist and executor, responsible for moving quickly on opportunities while building sustained momentum for DaVita’s brand.

Requirements

Bachelor’s degree in communications, public relations, journalism, or related field
5–7 years of experience in external communications, public relations, or media relations (agency or in-house healthcare experience strongly preferred)
Proven ability to develop and land earned media coverage in national and trade outlets
Strong understanding of healthcare landscape, including policy, providers, and patient audiences
Excellent writing and storytelling skills, with the ability to translate complex topics into clear, compelling narratives
Strong project management skills with the ability to manage multiple priorities in a fast-paced environment
Experience working across cross-functional teams and influencing without authority
Strategic mindset paired with a bias for action and execution
Comfort with ambiguity and evolving priorities

Responsibilities

Develop and execute proactive earned media strategies that strengthen DaVita’s brand and share of voice across national, trade, and local outlets
Identify and shape compelling storylines tied to clinical innovation, value-based care, policy, and patient impact
Lead media outreach from pitch development through placement, ensuring high-quality coverage and message pull-through
Build and maintain relationships with key healthcare, policy, and business reporters
Advance clear, differentiated narratives that position DaVita as a comprehensive kidney care leader—not just a dialysis provider
Partner with internal stakeholders to elevate enterprise priorities through integrated storytelling
Ensure consistency and quality of messaging across earned channels, aligning with broader brand strategy
Support executive communications tied to media engagement, including briefing materials, messaging, and interview prep
Identify and secure strategic opportunities for spokespeople to engage in media, speaking, and content platforms
Help shape a proactive thought leadership pipeline tied to key moments and industry trends
Collaborate across the broader marketing and communications function, clinical leaders, legal, and operations to ensure accurate, timely, and aligned communications
Partner closely with content and digital teams to amplify earned coverage across owned channels
Contribute to integrated campaigns that blend earned, owned, and paid strategies
Monitor media landscape for emerging trends, risks, and opportunities, translating insights into action
Track and report on coverage, sentiment, and performance to inform strategy and demonstrate impact
Support rapid response to media inquiries and reputational issues as needed