Marketing and Communications Coordinator

DreamYard Project • New York, NY

7d • $500 • Hybrid

About The Position

DreamYard (DY), founded in 1994, is a Bronx-based organization that uses the arts, social justice pedagogy, and digital and connected learning to inspire youth, public schools, and communities. DreamYard’s yearlong arts programs develop artistic voices, nurture young people's desire to make change, and cultivate the skills necessary to reach positive goals. By committing to sustained learning opportunities along an educational pathway, with 45 partnering public schools K-12th Grade, with our own DY Prep HS School and at the DreamYard Art Center in Morrisania, DreamYard supports young people as they work toward higher learning, meaningful careers, and social action. We seek to be effective locally while having a national and international impact through partnerships, collaboration, and learning exchanges. DreamYard is focused on the Bronx, a borough that possesses incredible cultural, human and economic assets. In addition to working throughout the Bronx, DreamYard partners with local, national and international communities to utilize the arts to build bridges to opportunity. The organization believes that the arts are a necessary part of developing our local assets to their greatest potential. At DreamYard, we commit to being an anti-racist organization. We lead with race because we operate in a country founded on the genocide of Indigenous people, the enslavement of African people, and the oppression of countless others. We acknowledge the role this history plays in perpetuating inequity and dominant white culture. Reporting to the Director of Development, the Marketing and Communications Coordinator oversees DreamYard’s social media channels, maintains the DreamYard website, and oversees email communications. They are responsible for both creating and capturing content for online use, as well as copywriting and graphic design through Adobe Creative Suite and Canva. This position is part time, with a commitment of 20 hours a week. At this time, the position is through December 31, 2026, with potential to extend to a permanent part-time position. While primarily working remotely, this position is expected to be in our Bronx office once a month for staff meetings, and also to attend classes and events to capture content as needed.

Requirements

• Experience using MailChimp, Wordfly, Mail2, or similar platforms
• Experience in managing social media accounts/content creation in the arts sector or equivalent, especially Instagram, Facebook, and LinkedIn
• Working familiarity with Google suite, Canva, and Adobe Creative Suite
• Strong writing, copyediting, and proofreading skills
• Strong visual instincts across both static and video content, with ability to execute on-brand assets independently
• Reliable self-starter with ability to work both independently and cooperatively as part of a team

Nice To Haves

• Basic video editing experience preferred

Responsibilities

• Develop and execute a content plan for DreamYard’s Facebook, Instagram, and LinkedIn. Responsible for drafting post copy and also creating all visual content (graphics, photos, video). With guidance from the Director of Development, establish benchmarks for engagement and iterate accordingly.
• Responsible for all site updates through our Wordpress-based CMS. Coordinate updates with program teams, and liaise with Director of IT for technical issues as needed.
• Use MailChimp to produce all DreamYard email communications (average frequency: twice a month). Responsible for email comms best practices and list hygiene. Also responsible for first-pass copy and content. DreamYard email communications generally consist of a monthly newsletter to educators and parents; and a dedicated newsletter to donors and board members.
• Attend DreamYard classes and community events as needed to capture documentation of student activities for use in social media and email newsletters. Some events may occur on evenings and weekends. Estimated frequency: once a month.
• Using Adobe Creative Suite, Canva and other software, generate graphics, documents, and any other visual assets needed for DreamYard programming, in accordance with the DreamYard style guide. Work with programs teams to design and develop materials for recruiting, events, etc. Responsible for first-pass copy of all DreamYard public-facing materials. Works with stakeholders (leadership, program teams, etc.) on key talking points, messaging, and edits.
• Other duties as assigned by management.

What This Job Offers

• Job Type: Part-time
• Career Level: Entry Level
• Education Level: No Education Listed