Marketing and Communication Assistant (Student)

American UniversityWashington, DC

About The Position

This position is available only to enrolled American University students. The Marketing and Communication Student Assistant will support the Kogod School of Business's Marketing and Communication team in various tasks and projects aimed at enhancing the visibility and reputation of the school. This role is an excellent opportunity for a student interested in gaining hands-on experience in marketing, communications, and public relations within an academic environment.

Requirements

  • Must be a current student at American University, preferably majoring in Marketing, Communication, Business, or a related field.
  • Strong written and verbal communication skills.
  • Proficiency in social media platforms.
  • Basic knowledge of graphic design principles.
  • Familiarity with Microsoft Office Suite (Word, Excel, PowerPoint).
  • An interest in digital marketing and content creation is essential.
  • Creative, organized, detail-oriented, and able to work independently and as part of a team.
  • Must have a positive attitude and be willing to learn.

Nice To Haves

  • Previous experience in marketing, communications, or related fields is a plus but not required.

Responsibilities

  • Assist in developing and editing content for various communication channels, including social media, newsletters, and the Kogod website.
  • Support the management of Kogod’s social media accounts by scheduling posts, engaging with followers, and monitoring analytics.
  • Help organize and promote events such as webinars, workshops, and networking functions. Assist with logistical arrangements and event setup.
  • Conduct research on marketing trends, competitor activities, and best practices. Assist in analyzing marketing campaign performance.
  • Provide general administrative support to the Marketing and Communication team, including maintaining records, preparing reports, and coordinating meetings.
  • Assist in creating visually appealing materials using design software (e.g., Canva, Adobe Creative Suite) for promotional and marketing purposes.

Benefits

  • Gain hands-on experience in marketing, communications, and public relations within an academic environment.
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