Marketing Analytics Lead - Logitech G

Logitech•San Jose, CA

5d•$170,000 - $250,000•Hybrid

About The Position

Logitech G is seeking a highly experienced Marketing Analytics Lead to drive data-informed decision-making across its global marketing team. Reporting directly to the Chief Marketing Officer (CMO), this role designs, implements, and refines advanced reporting methodologies to measure and optimize global marketing initiatives. The role’s insights support strategic investment decisions, accountability, and identification of growth opportunities for Logitech’s business and brand. The position leads marketing performance measurement, data quality and governance, omni-channel analysis, executive reporting, and attribution and ROI optimization. It partners with teams across Marketing, Sales, Operations, Finance, Business Planning, Data Science, and IT to harmonize data sources, KPIs, and tools. The role also pilots new analytics approaches, including predictive analytics, AI/ML applications, and real-time performance tracking. This is a hybrid role open to candidates in the San Jose Metro area. The successful candidate is expected to work in the office at least two days per week. Approximately 5–10% travel is required for internal meetings and team events, industry conferences as needed, and on-site events. The annual salary is typically $170,000–$250,000, depending on location and experience.

Requirements

Bachelor’s or Master’s degree in a quantitative field such as Marketing Analytics, Data Science, Statistics, or Business.
At least 5 years of progressive experience in business intelligence or marketing analytics.
Expert proficiency with analytics platforms such as Tableau or Power BI, Google Analytics, Salesforce, and SQL.
Demonstrated experience building automated reporting solutions and delivering data-driven marketing insights that produced measurable business outcomes.
Exceptional communication skills and the ability to influence diverse teams and senior leadership stakeholders.
Strong analytical rigor and commitment to data accuracy and consistency.
Change-agent mindset focused on continuous learning and improvement.
Creative problem-solving skills, including the ability to simplify complex information into actionable strategic intelligence.

Nice To Haves

Experience in a global B2C environment.
Experience with marketing analytics platforms and practices beyond the required technical tools, including advanced attribution, predictive analytics, AI/ML, and real-time performance tracking.

Responsibilities

Develop, deploy, and maintain marketing performance dashboards and consistent reporting frameworks standardized across campaigns, regions, and functional teams.
Promote data quality through rigorous controls and process governance.
Conduct comprehensive omni-channel performance analyses covering digital, social, influencer, e-commerce, and experiential marketing.
Provide analysis and reporting for Quarterly Marketing Reviews and Monthly Brand Leadership reviews.
Turn complex findings into clear, actionable intelligence and present executive-level recommendations that inform channel mix, budget allocation, and marketing strategy.
Partner with Brand and Media teams to implement advanced attribution models that quantify marketing effectiveness and optimize return on investment.
Work across Marketing, Sales, Operations, Finance, Business Planning, Data Science, and IT to harmonize data sources, KPIs, and toolsets.
Collaborate with the Brand Media team to develop and operationalize a multi-touch attribution model demonstrating how integrated campaigns drive incremental conversions.
Present analytical results in engaging, comprehensible formats for senior leaders and cross-functional stakeholders.
Keep current with analytics technologies and industry best practices; pilot and scale predictive analytics, AI/ML applications, and real-time performance tracking solutions.