Anthropologie Marketing Analyst

Anthropologie•Philadelphia, PA

About The Position

Anthropologie is seeking a detail-oriented and data-savvy Analyst to join our Marketing Analytics team. In this role, you'll serve as the go-to analytics partner, responsible for building dashboards, crafting new views of performance data, and translating marketing activity into actionable insights. You'll work cross-functionally with channel leads, media strategists, and senior stakeholders to help them understand marketing effectiveness and drive data-informed decisions. This role is ideal for someone who thrives at the intersection of digital marketing and analytics, with a passion for clear visual communication and the curiosity to dig into data when something looks off and instinctively asks "why" a number moves, not just "what" moved.

Requirements

2–4+ years of experience in marketing analytics, business intelligence, or a related field
Proficiency with Qlik or a comparable BI tool (Tableau, Looker, Power BI), with the ability to ramp up quickly on new tooling
Proficient SQL skills strongly preferred; experience with Snowflake a plus
Familiarity with digital marketing KPIs across channels (ROAS, CAC, CVR, AOV, etc.)
Experience working with data from platforms like GA4, CM360, Facebook Ads Manager, or Salesforce Marketing Cloud preferred
Strong communication and collaboration skills — ability to turn business questions into reporting solutions and ambiguous requests into structured analysis
A sharp eye for detail and a love of clean, intuitive data visualizations

Responsibilities

Design, build, and maintain performance dashboards and scorecards using data visualization platforms
Partner with digital marketing leads (e.g., Paid Search, Paid Social, CRM, Affiliate, SEO) to create custom reports and visualizations
Respond to ad hoc data requests with agility, producing clear, structured output that guides business action
Continuously enhance reporting frameworks to reflect evolving business priorities, KPIs, or marketing strategies
Analyze multi-channel marketing performance to surface trends, anomalies, and opportunities for optimization
Collaborate with data engineering or analytics teams to ensure data accuracy, availability, and scalability
Translate complex data into simple, clear narratives tailored to technical and non-technical audiences
Identify gaps or limitations in existing data sets and recommend solutions