Marketing & Admissions Specialist

AMERICAN HEALTHCARE LLC•Blackstone, VA

9d•$22 - $28•Onsite

About The Position

Heritage Hall Nursing Homes regards patients as cherished members of our extended family, prioritizing peace of mind for patients and their families by assuring them of attentive and capable care. Each center reflects its community's culture, and the team is committed to treating patients and families with the same care and compassion as their own loved ones. Heritage Hall Blackstone has an immediate opening for a Marketing Director. The Marketing Director's mission is to build and grow census by developing the market and providing prospective patients/responsible parties with appropriate information and assistance in choosing a nursing home. The primary responsibility of the Marketing Director is to develop relationships with a growing base of referral sources, leading to a consistent flow of quality referrals.

Requirements

BS degree in marketing or sales with emphasis in healthcare or related field (work experience or field work in social services will be considered in lieu of college degree).
Experience in long-term care preferred.
Experience in marketing or sales.
Willing to travel overnight occasionally.
Ability to communicate effectively with various types of people, both orally and in written format.
Leadership skills.
Knowledge of admissions/marketing practices and procedures.
Knowledge of the laws, regulations, and guidelines governing admissions / marketing functions in a long-term care facility.
Organization skills.
Ability to review current marketing strategies and use that knowledge to develop new and improved marketing goals independently and insightfully.

Responsibilities

Build and grow census by developing the market.
Provide prospective patients/responsible parties with appropriate information and assistance in choosing a nursing home.
Develop relationships with a growing base of referral sources, leading to a consistent flow of quality referrals.