Marketing Account Manager

LPi GroupToronto, ON
Hybrid

About The Position

LPi Group is an independent Creative Commerce Agency with a focus on Shopper and Commerce Marketing. We are a team of experienced and passionate marketing professionals who help our clients sell more. Through exceptional creative and effective workflows, we deliver high-quality services and solutions that elevate our clients’ brands to the next level. The Shopper Marketing Account Manager is a dynamic role, where you are a primary contact to clients. To be successful as a you will need to bring your creative mindset, detail-oriented focus, and strategic business acumen in your approach to developing and growing long-term partnerships. This role is responsible for delivering the marketing and financial objectives of each project, adeptly balancing client and internal expectations, resources, and constraints to consistently achieve superior results on brief, on budget and on time. Please note, that this is a hybrid role consisting of remote working from home two days per week (Monday, Friday), and three days working in office (Tuesday, Wednesday, Thursday).

Requirements

  • You bring 5+ years of experience, preferably in an agency environment, with proven shopper marketing experience and knowledge of the Canadian retail landscape.
  • Post-secondary education in Business, Marketing, Advertising or Communications or combined experience and education to be considered.
  • You’re a master multitasker, responding positively to the changing needs of the organization.
  • You oversee projects and deliverables, ensuring clear business and social impact goals are set and evaluated.
  • You develop and control budgets, ensuring projects are on budget and on time.
  • You develop and execute the process with detailed work plans.
  • You build strong relationships, becoming a trusted advisor to your clients by understanding their business, industry, and competitive landscape.
  • Demonstrated leadership and mentorship capabilities.
  • Superior problem-solving skills and creativity.
  • Strong financial management and literacy to create revenue growth by identifying opportunities with existing clients.
  • Excellent written and verbal communication skills.
  • Well-developed presentation skills.

Nice To Haves

  • Experience developing omni-channel plans that include implementing e-commerce strategy with CPG client is an asset (retailer platforms, amazon.ca, digital programmatic).
  • French language skills, written and verbal are considered an asset.

Responsibilities

  • Work with a Senior Account Manager or Account Director to develop and execute marketing programs for assigned clients.
  • As the primary client contact, lead, and foster relationships at all levels.
  • Build account revenue; collaborate on strategy and manage execution to ensure client loyalty and satisfaction.
  • Responsible for the creation and maintenance of several internal documents including briefs, program estimates, copy decks, distribution summaries and invoicing.
  • Cross-team responsibility – liaise with / provide direction to creative, production and digital teams.
  • Participate in concept and creative development/presentation.
  • Revenue / Cost accountability
  • Participate in new business pitches and development of proposals.
  • Mentor and contribute to the development of junior account team members.
  • Oversee multiple projects and responsibilities.
  • Ensure all deadlines are met – internally and externally.
  • Make decisions on a daily basis that ensure both profitability and creative quality.
  • Discuss client’s chosen direction with Creative.

Benefits

  • Hybrid work schedule: Tuesday, Wednesday, and Thursday work at the office; Monday & Friday work from home
  • Pension match: LPi-ers can contribute up to 3% of their base salary each pay period and LPi Group matches their contribution 100%
  • Generous Total Rewards Plan: Including comprehensive health and dental benefits, annual incentive plan, and paid time off
  • LPiQ: In-person learning sessions led by subject matter experts for ongoing professional and personal development

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What This Job Offers

Job Type

Full-time

Career Level

Manager

Education Level

No Education Listed

Number of Employees

11-50 employees

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