Marketer

IU Health•Indianapolis, IN
•Hybrid

About The Position

The Marketer supports the planning, coordination, and execution of marketing initiatives that promote organizational services, programs, and community impact. The role supports strategic business unit marketing objectives through execution of effective brand plans and assists with identifying and implementing marketing strategies and programs in collaboration with cross-functional teams. The Marketer also supports the development of marketing communications materials through creative design and writing services to represent products, services, brands, and the organization to customers and prospects. The position supports research and competitive analysis for marketing projects, gathers information from other functional areas, and analyzes and interprets data to recommend changes to marketing objectives or programs. The ideal candidate is organized, analytical, and interested in improving health and well-being through marketing strategies, community partnerships, and consumer engagement. Experience in community health, public health, nonprofit organizations, or community-based programs is strongly encouraged. This is a hybrid position located in downtown Indianapolis, Indiana, and works under direct supervision.

Requirements

  • Bachelor's degree required.
  • 0–3 years of relevant experience.
  • Experience exhibiting professional judgment and diplomacy when handling unexpected problems and frequent interruptions.
  • Ability to work cross-functionally.

Nice To Haves

  • Degree in Marketing, Business, Sales, Journalism, or a healthcare-related field.
  • Background in community health, public health, nonprofit organizations, or community-based programs.

Responsibilities

  • Support planning, coordination, and execution of marketing initiatives promoting organizational services, programs, and community impact.
  • Support achievement of strategic business unit marketing objectives through execution of effective brand plans.
  • Assist in identifying and implementing marketing strategies and programs in collaboration with cross-functional teams.
  • Support development of marketing communications materials through creative design and creative writing services.
  • Support research and competitive analysis for marketing projects.
  • Work with other functional areas to collect information.
  • Analyze and interpret data and recommend changes to marketing objectives or programs.

Benefits

  • Access to diverse learning and development opportunities, including advanced clinical training, leadership development, promotion opportunities, and cross-training development.
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