Market Segment Manager of Decking

The Heico Companies•Prattville, AL

About The Position

The Market Segment Manager of Decking is responsible for identifying, pursuing, and securing new business with OEMs, LTL carriers, and private fleets in various industries. This role involves developing and executing market strategies, educating customers on Kinedyne’s solutions, and managing the sales cycle from lead generation to close. The position requires representing the company professionally, maintaining a robust sales pipeline, and collaborating with cross-functional teams to meet customer requirements and drive innovation. Additionally, the role involves monitoring competitor activities, developing business plans, and mentoring future team members. A key aspect of this role is conducting market research and data analysis to identify performance improvement opportunities and maintaining up-to-date knowledge of relevant industry requirements.

Requirements

  • High School Diploma or GED required.
  • Strong analytical and strategic thinking skills with proficiency in sales data analysis and pipeline management.
  • Proficient in MS Office applications and CRM systems.
  • Strong written and verbal communication skills; ability to engage and influence stakeholders at all levels.
  • Self-directed, highly organized, and capable of managing complex sales cycles and multiple priorities.
  • Ability to produce and present business plans and strategic segment reports.
  • Minimum five (5) years of experience in outside sales, with preference for experience in transportation, logistics, or industrial equipment.
  • Demonstrated ability to consistently meet or exceed sales targets in enterprise-level accounts.
  • Experience with strategic account management, territory development, and complex sales cycles.

Nice To Haves

  • Bachelor’s degree in business, Marketing, or related field preferred; equivalent experience may be considered.

Responsibilities

  • Identify, pursue, and secure new business with OEMs, LTL carriers, and private fleets in industries such as food and beverage, construction, and heavy goods.
  • Develop and execute a market strategy aligned with corporate sales targets and customer requirements.
  • Educate customers on Kinedyne’s solutions, tailoring messaging to specific business needs and logistics operations.
  • Represent the company professionally at customer sites, trade shows, and industry events to increase brand awareness and customer engagement.
  • Lead and manage the sales cycle from lead generation through close, ensuring alignment with established procedures.
  • Maintain a robust sales pipeline through continuous prospecting and lead qualification.
  • Track and report performance metrics and customer feedback to support decision-making and continual improvement.
  • Respond to customer inquiries and RFPs, ensuring compliance with internal processes and quality standards.
  • Collaborate with cross-functional teams (Marketing, Engineering, Product Development) to fulfill customer requirements and drive innovation.
  • Partner with the Segment Manager, Curtainside Solutions, to co-develop go-to-market strategies that improve customer satisfaction and loyalty.
  • Monitor competitor activities and industry trends to support strategic planning and risk-based thinking.
  • Develop annual segment-level business plans and coordinate implementation across departments to ensure consistency with quality objectives.
  • Mentor and provide leadership to future assigned team members including project or product managers and sales coordinators.
  • Participate in and lead initiatives that support continual improvement of sales processes and customer engagement practices.
  • Conduct and apply market research, voice of customer (VOC) feedback, and data analysis to identify performance improvement opportunities.
  • Maintain up-to-date knowledge of applicable regulatory, industry, and company requirements relevant to the heavy-duty trucking and cargo control sectors.
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