Market Sales Manager – SMERF

Peregrine Hospitality•Atlanta, GA

About The Position

The Market Sales Manager – SMERF is responsible for identifying and developing target accounts and nurturing existing client relationships to meet or exceed individual sales goals for revenue, ADR, and transient group business in the Atlanta area. The role includes proactive sales activities such as outside calls, trade shows, and site visits within the assigned market. Building trusted, long-lasting relationships with clients, GSOs, and peers is essential, as is understanding the role's contribution to the hotel's overall financial success. The hotels named for this position are Element Atlanta Buckhead, Springhill Suites Atlanta Downtown, and Tru by Hilton Atlanta Galleria Ballpark. The manager pursues new business, responds to qualifying group sales opportunities, coordinates sales efforts with other channels, and captures the best opportunities for the properties based on market conditions and hotel needs. The role also coordinates familiarization tours, customer events, and site inspections; supports booked business operationally; transfers accurate information to Events; and resolves guest issues arising from the sales process. The position requires compliance with departmental policies, service standards, brand guidelines, and safety and security procedures. Flexible scheduled shifts and sometimes long hours may be required based on business needs. The position requires a bachelor's degree or an equivalent combination of education and experience, and at least five years of sales experience in an area or market role, with Marriott and Hilton brand experience. Pay is $81,000 annually, with eligibility for quarterly sales incentives. Physical requirements include lifting or carrying up to 50 pounds; communicating orally and in writing; standing and walking for extended periods; and bending, twisting, pushing, pulling, stooping, and kneeling.

Requirements

  • Bachelor's degree or equivalent combination of education and experience.
  • At least five years of sales experience in an area or market role.
  • Marriott and Hilton brand experience.
  • Strong leadership skills and the ability to apply them in a dynamic environment.
  • Ability to participate in establishing departmental goals and objectives.
  • Strategic planning skills and ability to translate financial concepts into actionable business strategies and tactics.
  • Ability to define problems, collect data, establish facts, and draw valid conclusions.
  • Ability to understand and align with the hotel's mission, vision, and goals.
  • Ability to prioritize tasks, work efficiently with limited supervision, and manage multiple tasks with attention to detail, speed, and accuracy.
  • Effective communication, follow-up, and organizational skills in the primary workplace language.
  • Ability to work under pressure, use good judgment to resolve problems, follow directions, and collaborate as part of a team.
  • Ability to lift and/or carry up to 50 pounds.
  • Ability to hear, understand, and communicate orally and in writing with staff, vendors, and guests in normal in-person and phone conversations.
  • Ability to stand and walk for extended periods.
  • Ability to bend and twist, push and pull, stoop, and kneel.

Responsibilities

  • Exceed established monthly, quarterly, and annual targeted sales goals.
  • Maintain an active list of target accounts and develop relationships with those accounts.
  • Establish new client relationships and maintain existing relationships to maximize revenue.
  • Prospect target client lists to solicit new business opportunities.
  • Find ways to penetrate key business activities in the market and bring profitable business to the hotels.
  • Respond promptly to incoming group sales opportunities within predefined parameters.
  • Coordinate sales efforts with other channels, including on-property resources, to avoid duplication and complement one another.
  • Capture and close the best opportunities for the properties based on market conditions, property needs, and hotel parameters.
  • Plan and coordinate familiarization tours, in-market customer events, and site inspections for in-market and out-of-market accounts; communicate with Event Management, collect planning data, and track resulting bookings and leads.
  • Execute and support the operational aspects of booked business.
  • Transfer accurate, complete, and timely information to the Events department in accordance with hotel and brand standards.
  • Resolve guest issues arising from the sales process and bring appropriate issues to property and sales leadership.
  • Comply with departmental policies, service procedures, 4 Keys service standards, brand guidelines, and safety and security procedures.
  • Perform additional duties as assigned by management.

Benefits

  • Quarterly sales incentive eligibility.
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