Market Planning Insights Specialist

Roche • South San Francisco, CA

5d • $153,600 - $285,200 • Hybrid

About The Position

The Market Planning Insights Specialist is an individual-contributor role within Data, Analytics, and AI, supporting Therapeutic Area Analytics & Insights for Immunology. The role is a strategic advisor to stakeholders and an integral contributor to Genentech’s Commercial, Medical, and Government Affairs planning efforts. It develops or supports actionable insights and strategic recommendations for timely business decisions across therapeutic areas, ecosystems, and business domains. The work informs decisions affecting in-line, pipeline, and business development assets.

The Senior Manager collaborates with stakeholders to understand business needs, performs targeted analyses, and synthesizes findings into strategic options aligned with organizational goals. Working with moderate guidance and supervision in a matrix structure, the specialist flexibly reprioritizes work as business needs evolve. The role also supports adoption of analytical products, embeds them into workflows, and contributes to continuous improvement through best-practice sharing and automation.

The role may draw on expertise in market research, competitive intelligence, data analytics, and/or market access. It is based in South San Francisco with a hybrid schedule of three days per week on campus. Relocation benefits are not offered.

Requirements

• Bachelor’s degree.
• Five years of relevant work experience, or equivalent experience with advanced education.
• Growth mindset.
• Experience synthesizing concise summaries focused on insights that inform business decisions.
• Comfort dealing with uncertainty in a highly matrixed organization.
• Strong results orientation and adaptability in a fast-paced environment.
• Persuasive written and verbal communication skills.

Nice To Haves

• Degree in Business, Economics, Engineering, Statistics, Life Sciences, Mathematics, Computer or Physical Sciences, or a related field.
• MBA or graduate-level degree.
• Demonstrated leadership, time-management, project-management, and teamwork skills.
• Experience in one or more of market research, competitive intelligence, data analytics, or access.
• Market research expertise designing and fielding qualitative and quantitative primary research plans.
• Market research experience synthesizing concise, decision-oriented insights and understanding market landscapes across multiple primary data sources.
• Competitive intelligence experience.
• Exposure to pharmaceutical product development and/or commercialization.
• Experience with analytical tools such as Python, R, and SQL.
• Working knowledge of secondary data sources, including syndicated sales, promotional and marketing data, and longitudinal patient-level data; payer-data experience is preferred.
• Experience with statistical modeling and analysis, and presenting results to non-technical audiences.
• Experience solving access issues across a range of products, therapeutic areas, and challenges with limited guidance, insights, or resources.
• In-depth understanding of US payers, their market perspectives, and pricing and reimbursement trends.
• Experience designing and conducting primary market research with payers, other formulary decision makers, physicians, and practice managers.

Responsibilities

• Collaborate with stakeholders to understand business needs, key questions, and priorities, and align work with project objectives and analytic lead direction.
• Perform custom analyses using appropriate analytic techniques to address business challenges.
• Connect individual work to broader organizational priorities and focus on outcomes that provide the greatest business and patient value.
• Share best practices, identify automation opportunities, and improve the efficiency and impact of analytics and insights workflows.
• Support adoption of analytical products by following product roadmaps, participating in training and user testing as needed, and providing constructive feedback.
• Embed analytical products into workflows and foster DDA’s product-first culture.
• Interact with and guide offshore teams to align them with project objectives and maintain high-quality deliverables.
• Advise stakeholders on defining impactful business priorities and developing action plans.
• Synthesize findings, connect insights across therapeutic areas, ecosystems, or analytic domains, and develop strategic options and recommendations aligned with organizational goals.
• Tailor communications to audiences, influence senior leaders, and simplify details to gain stakeholder buy-in.
• Manage stakeholders autonomously, using proactive upward management with limited manager guidance.
• Contribute to or lead the community of practice by facilitating discussions, mentoring peers, and fostering collaboration, innovation, and professional growth.
• Adapt to changing priorities and work across relevant capabilities to deliver insights and analytics.
• Conduct market research with patients, caregivers, healthcare providers, and other healthcare ecosystem stakeholders to assess and improve patient experience, where relevant.
• Monitor competitive landscapes, assess threats, and gather intelligence from national and regional medical conferences, where relevant.
• Analyze secondary and structured datasets to surface actionable insights for customers and patients, where relevant.
• Apply managed-care expertise to assess payer management, coverage, coding, pricing, contracting, and reimbursement drivers and help remove barriers to Genentech therapies.
• Lead Immunology Market Access insights and analytics to shape access strategy for upcoming launches.
• Comply with laws, regulations, and policies governing Genentech activities.

Benefits

• A discretionary annual bonus may be available based on individual and Company performance.
• Benefits are available as detailed at the link referenced in the posting.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior