Manager, UX Content Strategy
About The Position
The Manager of UX Content Strategy will lead a team of four Content Strategists, focusing on enhancing digital and mobile user experiences through effective language. This leadership role involves translating business and product priorities into scalable content strategies and frameworks, while collaborating closely with UX, Product, and Engineering teams to create cohesive, user-centered experiences. Key responsibilities include defining the UX content strategy for Omnipod 5 products, ensuring consistency in voice and terminology, and mentoring the content team to uphold high standards of quality and craft. The manager will also refine content systems and governance, embed content strategy throughout the product development lifecycle, and champion best practices in accessibility and inclusive design. Insulet was founded in 2000 with a mission to enable people with insulin-requiring diabetes to live simpler, freer, and healthier lives through our Omnipod® platform. Over the past two decades, we’ve improved the lives of hundreds of thousands of patients with innovative, wearable, and lifestyle-accommodating technology. As we continue to scale globally, we are investing in a world-class UX Center of Excellence. We are seeking an experienced Manager of UX Content Strategy to lead and evolve our content practice—driving strategic impact across our Omnipod product, team, and systems. This role is critical to ensuring our Omnipod product experiences are clear, intuitive, accessible, and aligned to both customer needs and business outcomes. Position Overview The Manager of UX Content Strategy leads a team of four (4) Content Strategists responsible for shaping our digital and mobile-based user experiences through language. This role operates at a leadership level, translating business and product priorities into scalable content strategies and frameworks. You will lead through your team of Content Strategists, and partner closely with UX, Product, and Engineering leadership to influence the design of cohesive, user-centered experiences. You will define how content works at scale across our Omnipod products and platforms—establishing standards, driving consistency, and enabling teams to deliver high-quality, effective content.
Requirements
- Bachelor’s degree or higher in a relevant field (Content Strategy, UX, Communications, English, or similar)
- 7+ years of experience in UX writing, content strategy, content design, or related field
- 3+ years of experience leading content strategy or content design teams
- Proven experience delivering end-to-end (mobile-based) content strategy across complex products or platforms
Nice To Haves
- Deep expertise in UX writing, content strategy, and/or information architecture
- Experience building and scaling content systems, governance models, and design system integrations
- Strong understanding of information architecture, taxonomy, and structured content principles
- Experience using research and analytics to inform content decisions
- Familiarity with tools such as Figma, Jira, and content management systems
- Experience in healthcare, medical device, or pharmaceuticals (minimum requirement is a highly regulated industry)
Responsibilities
- Define and drive UX content strategy across our core Omnipod 5 products, aligning user needs, business goals, and brand standards
- Ensure consistency in voice, tone, terminology, and interaction patterns across the ecosystem
- Lead, mentor, and develop a team of content strategists; set a high bar for quality and craft
- Build team capability across UX writing, information architecture, and systems thinking
- Support in refining our content systems and content governance (tools and template, voice/tone, standards, patterns, terminology, accessibility)
- Partner cross-functionally (Design, Product, Engineering, Research, Marketing) to influence product and UX decisions
- Embed content strategy throughout the product development lifecycle and drive stakeholder alignment
- Guide prioritization, resourcing, and workflows to improve efficiency and delivery quality
- Advance the content practice by championing best practices, accessibility, and inclusive design
Benefits
- Medical, dental, and vision insurance
- 401(k) with company match
- Paid time off (PTO)
- And additional employee wellness programs
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What This Job Offers
Job Type
Full-time
Career Level
Manager
