Manager, Trade Shows & Events

PatientPoint•Cincinnati, OH

1d•Hybrid

About The Position

Join PatientPoint to be part of a dynamic team creating change in and around the doctor’s office. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide. In this role, you will lead trade shows and event planning and execution for the Provider Solutions business unit, a critical part of PatientPoint’s customer engagement, acquisition, and retention efforts. The Trade Shows & Events Manager will collaborate with the VP of Events to determine which shows and events PatientPoint will participate in, the rationale and objectives for participating and the key metrics by which success will be measured.

Requirements

Bachelor’s degree in Marketing, Communications, Hospitality, Project Management, or related field
5 – 8 years of experience in B2B trade show and events management
Excellent project management skills
Must be able to lift up to 50 lbs. on a regular basis (position requires setup and moving of display materials)

Nice To Haves

Knowledge of healthcare industry and events
Experience with Asana or similar project management software
Experience with Salesforce or similar CRM software
Experience with Cvent or similar event management software
Experience with iCapture or similar lead capture software

Responsibilities

Collaborate with the VP of Events and Provider Solutions Marketing and Sales teams to define the event strategy
Support Sales and Marketing strategies by facilitating participation in key trade shows and events that reach PatientPoint target customers, prospects, and industry influencers
Manage end-to-end trade shows and events logistics and execution, including but not limited to sponsor relations, speakers and booth staff, registration, housing, product demos and hardware, booth equipment, marketing materials, transportation arrangements, on-site services, booth staffing schedules travel and accommodation logistics, show services orders and shipping arrangements
On-site management of trade shows and events to ensure that they operate smoothly and according to plan
Monitor and report on trade show and event budgets at the event level
Assist with marketing program execution such as collateral development, direct mail/email campaigns and digital marketing to drive leads and revenue opportunities
Partner with Marketing and Corporate Communications to ensure pre-show and post-show communications are scheduled and sent in accordance with the event timeline
Travel to various trade shows to manage logistics
Evaluate event performance based on marketing/sales objectives and KPIs
Ability to present and speak to internal and external stakeholders
Proficiency in Word, Excel, Adobe Acrobat, Outlook, and PowerPoint
Travel to event site locations +-30%
May be required to perform other duties as assigned