Manager, Social Media, e.l.f. SKIN

e.l.f. Beauty•Los Angeles, CA

6d•Hybrid

About The Position

e.l.f. SKIN is seeking a Social Media Manager who will be responsible for developing and implementing strategy that elevates our brand presence, engages our audience, and drives brand awareness, consideration, and conversion. The ideal candidate will have a strong understanding of skincare and beauty and should be at the forefront of social trends and innovation as well as having the ability to develop channel-by-channel goals and effectively measure success. Flexibility, resilience, and a ‘can do’ attitude is essential.

Requirements

Bachelor's degree in Marketing or related field.
4+ years in Social Media Marketing or equivalent experience preferred
Must be based in the Los Angeles area
Skincare and/or beauty industry background preferred
Deep understanding of social media platforms and stays up-to-date on industry and platform trends
Attention to detail; demonstrates passion for accuracy in both minor and significant workstreams
Excellent written communication skills as copywriting a crucial part of this role
Must be comfortable in a fast-paced business environment, be a driven contributor and work effectively and collaboratively with team members.
On top of entertainment, culture and trends; understanding what appeals to people (and algorithms)
Self-starter with a hands-on approach

Responsibilities

Develop, implement, and manage social media strategy for each relevant platform
Define most important social media KPIs across all social channels to achieve top position across all relevant measures
Be curious and stay updated on the latest social media trends, tools, and best practices to enhance our social media presence
Ideate and create daily skincare-focused social posts, which includes strong copywriting abilities for captions
Manage the execution of day-to-day posting across all social media accounts
Collaborate with Brand, Ecommerce, Digital, Sales, Creative and Innovation teams to maximize brand priorities
Lead the creation of highly effective social briefs
Compile weekly, monthly and quarterly social media reports
Assist with content creation including but not limited to video editing and photo cropping