Manager, Social & Influencer Strategy, DIG, Ruder Finn

Ruder FinnChicago, IL
$67,000 - $83,000

About The Position

Ruder Finn is seeking a Manager, Social & Influencer Strategy to join their growing Digital team. This role requires a genuine interest in digital marketing and hands-on experience supporting influencer programs, creator partnerships, social content development, campaign activation, and performance reporting. The ideal candidate is organized, curious, detail-oriented, and excited to help bring influencer-led campaigns to life across social platforms. As a Manager, Social & Influencer Strategy, you will support the day-to-day execution of influencer and creator campaigns, from research and outreach to content coordination, approvals, tracking, and reporting. You’ll work alongside industry experts, cross-functional teams, partners, and practice groups across the country and globally to help develop and activate social and influencer programs for leading brands. This role is ideal for someone with a strong foundation in influencer marketing who is ready to grow their strategic skills, build client-facing experience, and take on more responsibility across campaign execution.

Requirements

  • Bachelor’s degree in marketing, communications, media studies, advertising, or a related field preferred
  • 2+ years of experience in influencer marketing, social media, digital marketing, or integrated communications
  • Hands-on experience supporting influencer campaigns, creator partnerships, content coordination, or social campaign execution
  • Experience researching, vetting, and coordinating with influencers or creators across platforms such as Instagram, TikTok, YouTube, LinkedIn, or similar channels
  • Familiarity with influencer marketing tools, such as Tagger or similar platforms, is a plus
  • Experience managing content review, approval workflows, stakeholder feedback, and asset tracking
  • Experience with Meta Business Manager and Ads Manager preferred; additional platform experience is a plus
  • Familiarity with platform analytics, social reporting, and campaign performance metrics
  • Proficient in Microsoft Office Suite, including PowerPoint, Word, Excel, and Outlook
  • Understanding of compliant, accurate, and brand-safe content development; experience in regulated industries is a plus
  • Strong organizational skills, attention to detail, and ability to manage multiple timelines and deliverables
  • Proactive, solutions-oriented, and eager to learn, with strong communication and collaboration skills
  • Passionate about digital trends, social platforms, creator marketing, and emerging tools

Responsibilities

  • Support influencer marketing initiatives, including creator research, outreach, vetting, coordination, content review, and maintaining tracking systems
  • Manage day-to-day execution of influencer content across a network of creators, subject matter experts, and brand partners, including timeline management, deliverable tracking, and asset organization
  • Help identify influencer partners aligned with campaign objectives, audience needs, brand values, and platform best practices
  • Coordinate with influencers, internal teams, studios, and external partners to ensure smooth execution across timelines, deliverables, and content requirements
  • Review influencer content for accuracy, brand alignment, required disclosures, and platform-specific best practices
  • Package and finalize content to ensure inclusion of required elements, such as overlays, disclosures, disclaimers, and brand or legal requirements, while maintaining authenticity
  • Support content submission and review processes, including tracking asset status, feedback, revisions, and approvals
  • Attend review calls, synthesize stakeholder feedback, and help implement updates across content and assets
  • Assist with setting up and optimizing paid social campaigns, including A/B message testing, audience segmentation, and compiling performance reports; Meta experience preferred
  • Help gather and organize campaign data for client reporting, with exposure to platform analytics and Google Analytics/GA4
  • Monitor social channels and support community management, responding to routine inquiries and flagging key issues
  • Participate in internal and client meetings to support strategy development, creative ideation, influencer recommendations, and campaign activation
  • Stay informed on creator trends, platform updates, influencer marketing best practices, and emerging social tools to help inform campaign ideas and performance

Benefits

  • Competitive base salary and bonus opportunity
  • Health, Dental, Vision insurance
  • Company paid Life Insurance
  • Flexible Spending Account
  • 401k (match) plan
  • Monthly allowance for cell phone, office equipment, etc.
  • Generous PTO policy
  • Paid maternity/paternity leave
  • Professional learning and development opportunities
  • Workplace flexibility
  • On-site and off-site social gatherings
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