Manager, Shopper Insights

Kenvue • Summit, NJ

6d • $124,100 - $175,200 • Hybrid

About The Position

Kenvue is currently recruiting for a Manager, Shopper Insights. This high-impact role sits at the intersection of shopper behavior and analytics, category development, and customer strategy. The role requires an outside-in focus and will partner closely with Category Management, Customer Development, Brand Growth, and Retail teams to lead shopper understanding and translate that into business decisions to drive Skin Health & Beauty category growth in key retailers. This position is ideal for someone with solid expertise in shopper insights and category management, who is also a strategic and innovative thinker and influential collaborator, capable of advancing how Kenvue understands and serves today's shopper across channels.

Requirements

• A minimum of a Bachelor’s degree or equivalent in Marketing, Business Administration, or a related field; Master's degree preferred.
• A minimum of 5 years of experience in shopper insights, market research, category management, or a related field.
• Proven track record of successfully leading shopper insights for a mega category in a multinational company.
• A deep understanding of consumer and shopper psychology and behavior, demonstrating this through how they influence shopper-based decision making.
• Strong working experience with US retailers and landscape.
• Experience in omnichannel shopper journeys and, specifically, e-commerce shopper understanding.
• Experience in qualitative and quantitative research methods, including deep understanding of panel metrics, market structure, path to purchase, etc.
• Strong analytical skills with the ability to interpret complex data and draw actionable insights.

Nice To Haves

• Experience in Self/Personal Care and/or Skin Health & Beauty is preferred.

Responsibilities

• Lead shopper insights responsibility for the Skin Health & Beauty segment.
• Develop strategic, actionable shopper insights that influence category strategies and drive growth, shape customer plans, and go-to-market execution.
• Champion a shopper-first mindset across the organization, driving cross-functional alignment and action based on insights.
• Develop seamless, holistic shopper understanding across physical and digital touchpoints, demonstrating a firm grasp of omnichannel shopper behavior.
• Translate complex shopper data and analytics into compelling narratives, in collaboration with category management and customer strategy, to inform assortment, merchandising, pricing, and promotional strategies.
• Leverage qualitative and quantitative research elements, glean insights, and embed foundational shopper understanding throughout the Customer Development Organization and Sales teams to directly impact strategies for brands and retail activation.
• Translate shopper insights and analytics into tangible strategy recommendations to influence key retailers, helping shape joint business plans and category leadership positions.
• Identify learning needs and introduce and implement innovative insight tools and methodologies—including behavioral analytics, path to purchase, omni-testing, staying abreast of industry trends and emerging technologies to continuously innovate and improve shopper insights capabilities.

Benefits

• Annual base salary for new hires in this position ranges: $124,100.00 - $175,200.00
• Competitive Benefit Package
• Paid Company Holidays
• Paid Vacation
• Volunteer Time
• Learning & Development Opportunities
• Kenvue Impact Networks

What This Job Offers

• Job Type: Full-time
• Career Level: Manager