Manager, Search & AI Discovery

dentsu•Toronto, ON

2d•$48 - $58•Remote

About The Position

Merkle Cardinal Path is a digital analytics and digital marketing firm that works at strategic, business, and technical levels to deliver measurable value for clients. The Manager role is a senior contact for SEO clients, responsible for building strong client relationships and delivering expert guidance and high-quality work. The position leads SEO strategy, audits, and ongoing monitoring, and develops on-page, offsite, and technical SEO strategies. It also requires communicating technical recommendations clearly and coordinating with clients on implementation in line with SEO best practices. This is a temporary full-time assignment expected to start as soon as possible and continue through May 1, with the possibility—but no guarantee—of extension or conversion to a permanent role. The role is remote in Georgia, with a hybrid work model and possible office attendance for employees within commuting distance of designated offices. The person must be available during Eastern Time business hours. Candidates must be authorized to work and reside in the United States; candidates in Canada are also considered. The role is W-2 only.

Requirements

Passion for SEO and digital marketing, with a solid understanding of interactive marketing channels and brand marketing principles.
Bachelor’s degree.
Five years of experience in search engine optimization.
Demonstrated expert technical experience and knowledge of current SEO methodologies and implementation.
Advanced knowledge of Screaming Frog Spider or other crawling software, and SEO tools such as SEMRush, Majestic, and aHrefs.
Expert experience in on-page optimization.
Excellent written and oral communication skills.
Experience with Google Analytics, Google AdWords, Adobe Analytics, Google Search Console, and Bing Webmaster Tools.
Ability to work effectively in an internationally dispersed organization and a growing, dynamic company.
Self-motivated, detail- and process-oriented, with strong people and time management skills.
Must be available to work during Eastern Time business hours.
Must be authorized to work and reside in the United States; candidates in Canada are also considered.

Responsibilities

Lead SEO strategy, audits, and ongoing SEO monitoring for Cardinal Path clients.
Manage a roster of clients and maintain successful client relationships and account management.
Develop comprehensive on-page, offsite, and technical SEO strategies.
Provide expertise in competitive analysis, international SEO, mobile, blended search optimization, voice, local search, search and AI, and semantic search.
Communicate technical subjects and coordinate with clients to implement recommendations that follow SEO best practices.
Manage project timelines.
Identify issues and escalate them when appropriate.
Contribute to improvements in technical or business processes used by analysts.
Identify key needs or gaps and provide leadership to address them.