Manager, Programmatic

DEPT®New York, NY
$65,000 - $75,000Remote

About The Position

DEPT® is seeking a Programmatic Manager to join their team. This role is responsible for managing programmatic and direct buying strategies, staying updated on industry trends, and collaborating with cross-functional teams to meet client needs. The ideal candidate will have experience in negotiating deals, building media plans, and driving growth for ambitious brands. While DEPT® is a remote-first company, this role requires candidates to be located in the Eastern time zone, ideally New York.

Requirements

  • 2-4 years of hands-on experience in programmatic media buying, specifically within Google Ads and DSPs like DV360, The Trade Desk, or Amazon DSP.
  • Deep understanding of the programmatic ecosystem, including identity solutions, real-time bidding, and the evolving cookie-less landscape.
  • Proven ability to manage high volume, full-funnel campaigns, moving from broad awareness to performance-based conversion.
  • Demonstrated experience planning, executing, and optimizing B2B programmatic media campaigns across DSP platforms.
  • Proven ability to manage high-touch accounts while prioritizing effectively and maintaining composure and positivity under pressure.
  • Proficiency in Excel and data visualization tools; you can find the "story" within the spreadsheet.
  • Experience with ad servers (Google Campaign Manager 360) and 3rd party verification tools (IAS, DoubleVerify, MOAT).
  • Exceptional communication skills—you can explain the complexities of programmatic to clients in a clear and compelling way.
  • A "better together" spirit and a relentless curiosity to test new platforms and inventory sources.
  • Candidates must be located in the Eastern time zone, ideally New York.

Responsibilities

  • Maintain 100% focus on one of DEPT®s largest, most dynamic clients.
  • Design and execute programmatic strategies across Display, Video, CTV, and Audio that align with client business objectives.
  • Manage large scale budgets, ensuring optimal allocation across tactics and inventory to maximize ROI.
  • Lead the negotiation and management of Programmatic Guaranteed (PG) and Private Marketplace (PMP) deals with premium publishers.
  • Translate complex programmatic data into actionable insights for client presentations, moving beyond the "what" to the "why."
  • Partner with Integrated Planning and Data Strategy teams to ensure programmatic activity is a cohesive part of the total media mix.
  • Oversee the technical quality of campaigns, ensuring brand safety standards and 3rd-party verification (IAS, DV) are strictly maintained.
  • Provide guidance and tactical support to Associate-level team members, helping to foster the next generation of programmatic experts.

Benefits

  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave
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