Manager, Programmatic and CTV

Best Buy•Richfield, MN

4d•Hybrid

About The Position

The Manager, Programmatic and CTV is responsible for supporting the operational execution and continuous improvement of Best Buy’s programmatic advertising workflows and platforms. This role serves as a key resource for campaign execution teams, providing platform support, maintaining operational processes, and partnering with internal stakeholders and agency partners to ensure accurate campaign setup, trafficking, reporting, and platform adoption. The Manager helps drive efficiency and scalability across programmatic advertising operations through process optimization, training, and platform enhancements.

Requirements

5+ years of experience in programmatic advertising, ad operations, or digital advertising.
3+ years of experience supporting campaign management, trafficking, or advertising technology platforms, such as Amazon, TTD, Yahoo, or DV360.
3+ years of experience developing process documentation and training materials.
3+ years experience partnering with stakeholders and external agencies.

Nice To Haves

Experience with MediaOcean, Placements.io, DSPs, ad servers, or other ad technology platforms.
Experience with SSP platforms, Magnite, Pubmatic, or Googel Ad Manager
Experience in retail media, digital media, or advertising technology environments.
Knowledge of programmatic campaign execution, trafficking, and reporting processes.
Strong analytical, problem-solving, and stakeholder management skills.

Responsibilities

Serve as the primary support resource for programmatic campaign management and order management platforms, troubleshooting issues and driving user adoption.
Perform campaign setup, platform administration, data maintenance, and operational support activities to ensure execution accuracy and meet optimization goals.
Create and maintain process documentation, training materials, and standard operating procedures that support evolving programmatic advertising workflows.
Partner with product, technology, and operations teams to identify process improvements, escalate platform issues, and support enhancement prioritization.
Coordinate with agency partners and internal channel teams to align execution processes, platform usage, and campaign delivery requirements.