Manager, Product Marketing (17 Month Contract)

Clio • Vancouver, BC

2d • CA$132,000 - CA$198,000 • Hybrid

About The Position

Clio is seeking a Manager, Product Marketing to join their Product Marketing team. This role is responsible for translating complex product capabilities into clear value for legal professionals across the entire customer journey. The manager will own a portfolio, set strategic direction for go-to-market strategies, shape narratives for sales and customer success, and maintain high standards for launches, positioning, and enablement. This is a 17-month contract position. Clio is recognized as a top place to work in product marketing and has been named product marketing team of the year by the Product Marketing Alliance. The team values rigor, initiative, and results, and managers are expected to develop their people, drive portfolio performance, and operate with a bias toward action.

Requirements

• 7+ years of experience in product marketing, with meaningful ownership of go-to-market strategy across a product portfolio.
• 2+ years of experience leading and developing product marketers, including coaching on messaging and positioning craft.
• Demonstrated ability to translate complex product capabilities into clear value propositions.
• Experience partnering directly with product management, sales leadership, and customer success to drive cross-functional launches and adoption.
• Strong analytical skills and experience using funnel, adoption, and competitive data to set goals and course-correct a team's priorities.
• Ability to plan, organize, and execute across multiple concurrent launches and portfolios while meeting deadlines.
• Strong communication and writing skills, including the ability to read someone else's draft and identify what's missing or muddled before it reaches sales or customers.
• Comfort making decisions and re-sequencing priorities with imperfect information as roadmaps shift.
• Ability to lead people, not just projects.
• Ability to coach someone through a weak positioning draft, give direct feedback when the work isn't landing, and still keep the person motivated and growing.
• Ability to look across a product portfolio, a set of funnel metrics, and a competitive landscape and form a clear strategic perspective — then articulate it credibly with product, sales leadership, senior stakeholders, and the team.
• Ability to move work forward across competing priorities without losing alignment — and know when to escalate versus when to unblock it yourself.
• Ability to set measurable goals for the portfolio and team, and use funnel metrics, adoption data, competitive signals, and content performance to track progress and course-correct.
• Comfort owning the measurement framework end-to-end — from defining success to reporting on it.
• Ability to adapt the team's focus without losing momentum, and communicate changes with enough clarity that the team doesn't spiral.
• Experience in a SaaS environment where GTM involves coordinating with product, revenue enablement, sales, and CS simultaneously.

Responsibilities

• Own the end-to-end GTM strategy, drive product adoption, feature engagement and retention across portfolios while setting clear priorities for the team.
• Maintain standout positioning and messaging strategy grounded in customer insights, competitive intelligence, and business goals.
• Drive growth across portfolio KPIs, using data, customer feedback, and market intelligence to identify opportunities, strategy, and recommendations.
• Serve as the primary point of accountability for the portfolio, connecting product strategy to marketing outcomes.
• Lead GTM planning cycles, ensuring priorities align with the direction set by the Sr. Manager, Product Marketing.
• Partner with Product Management counterparts to ensure customer and market insights inform the roadmap and GTM decisions.
• Set clear standards for how the team launches features, drives adoption, measures success, and scales learnings, while empowering them to own execution.
• Represent portfolios in monthly PMM-CMM cross-functional planning to ensure adequate prioritization.
• Build strong working relationships with stakeholders outside the immediate team to remove execution blockers and drive shared objectives.
• Ensure the team is resourced and set up to deliver on cross-functional commitments.
• Lead, coach, and develop the team, supporting their career growth while holding them accountable to strong performance and results.
• Build a high-performing team culture grounded in ownership, collaboration, and continuous improvement.
• Drive high engagement on the team and proactively address issues before they impact performance or morale.
• Create and maintain internal equity within the team, working with relevant stakeholders to ensure fairness and consistency.
• Enable the team to deliver impact in line with department goals and guide them with clarity and confidence when faced with change.
• Report to the Senior Manager, Product Marketing, contributing to team-wide planning and helping raise the standard of product marketing execution at Clio.

Benefits

• Competitive, equitable salary
• Top-tier health benefits
• Dental insurance
• Vision insurance
• Flexible time off policy, with an encouraged 20 days off per year
• $2000 annual counseling benefit
• RRSP matching
• RESP contribution
• Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed