Manager, Product Marketing – Ten-X – Irvine, CA

CoStar Group•Irvine, CA
•$134,000 - $158,000•Onsite

About The Position

Ten-X is seeking a strategic, hands-on Manager to shape and execute the marketing vision for our commercial real estate marketplace. You will serve as the manager of the marketing function—setting strategy, managing resources, measuring business impact, and partnering closely with Sales and other leaders to accelerate growth. This is a true player-coach opportunity for a leader who is equally comfortable guiding a team and personally driving campaigns, content, account-based marketing, and funnel analysis.

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field, from an accredited, not-for-profit, in person, University or College
  • 8+ years of progressive marketing experience, including experience leading teams or significant cross-functional initiatives
  • Demonstrated success as a player-coach who can set strategy and personally execute campaigns, content, or analysis
  • Strong executive communication, influence, collaboration, and stakeholder management skills
  • Experience managing budgets, agencies, vendors, and shared-service relationships
  • Practical AI fluency in your own working process

Nice To Haves

  • Experience in a marketplace, commercial real estate, technology, software, data, or B2B platform business
  • Familiarity with commercial real estate or auction and marketplace dynamics
  • Experience delivering results with lean teams that rely on centralized resources or shared services

Responsibilities

  • Define and execute the Ten-X marketing strategy and go-to-market plan in support of business growth
  • Own the marketing budget and allocate resources across centralized CoStar shared services and external partners
  • Translate marketing performance into clear business insights and executive-level reporting
  • Partner with Sales leadership to align priorities, messaging, campaigns, and the end-to-end customer journey
  • Lead seller marketing and account-based marketing strategies for institutional sellers, applying insights provided by BI and CoStar Analytics
  • Remain actively involved in execution, including campaign development, content creation, messaging, and funnel analysis
  • Coordinate with CoStar shared services, including search marketing, design, analytics, and brand—and manage agency and vendor relationships to deliver high-quality work
  • Use AI tools in your own workflow — for campaign development, content creation, and funnel analysis — to increase the speed and quality of marketing output and share effective practices with the team

Benefits

  • Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
  • Life, legal, and supplementary insurance
  • Virtual and in person mental health counseling services for individuals and family
  • Commuter and parking benefits
  • 401(K) retirement plan with matching contributions
  • Employee stock purchase plan
  • Paid time off
  • Tuition reimbursement
  • On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
  • Access to CoStar Group’s Employee Resource Groups
  • Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks
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