Manager, Paid Social

Omnicom Media US H&S•New York, NY

22h•$50,000 - $95,000•Hybrid

About The Position

Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities. We are seeking a Social Media Manager with experience in campaign management and execution, who is a vocal and engaged leader on their client and functional teams. This role requires the ability to carry out strategy through structuring and planning, as well as training and developing junior team members. Managers are direct managers of the junior Social team members on their account and take responsibility for guiding their growth and ensuring that the team functions most effectively and with minimal errors. The ideal candidate has experience managing a team, delegating tasks, and providing growth opportunities. A proven track record of managing-up and actively communicating to all team members is essential. This role requires clear and concise articulation of communications to external and internal teams. We want an individual who is accountable for all aspects of the plan and can flag and escalate concerns appropriately to their manager. We value our culture, which is built on the spirit of our people: tireless optimists, happy warriors, and fearless collaborators who bring contagious energy.

Requirements

Bachelor’s degree in marketing, advertising, or communications or relevant post-secondary education, training, or equivalent experience
3+ years of hands-on-keyboard work experience managing paid social media accounts
Be a proactive self-starter
Possess general knowledge of direct marketing principles and strategies
Have polished presentation, communication and listening skills
Have strong organizational skills as applied through an ability to manage multiple projects at once
Be confident in analyzing and acting on marketing data

Nice To Haves

Experience managing a team
Delegating tasks
Providing growth opportunities for team members
Managing-up
Actively communicating to all team members
Clearly and concisely articulate communications to external and internal teams
Accountable for all aspects of the plan
Ability to flag and escalate concerns appropriately to their manager
Tireless optimists, happy warriors and fearless collaborators who bring that extra dose of contagious energy

Responsibilities

Drive overall digital strategy and associated tactics to meet client’s goals, working closely with account lead(s)
Established as leader with the client and across all departmental teams, effectively prioritizing and negotiating needs between all parties
Effectively manage and develop junior team members (mentoring, training, etc.)
Prioritize and manage quarterly priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
Ability to problem solve, such as finding solutions for issues not yet attempted
Proactively share learnings and best practices across the organization
Establish oneself as an expert within their functional department and client team
Identify ways to improve team efficiency and effectiveness, such as new processes
Bring new proactive ideas to help meet client goals and grow business
Ability to consult/educate/negotiate with clients and agency partners
Effectively communicate paid media insights, reporting, trends, and new initiatives to client/agency partners and vendors
Ability to present recommendations/ideas to client and internal team
Ability to effectively merchandise successes to the client
Help educate client team on latest trends, best practices, technologies, etc.
Demonstrates appropriate judgment through proper escalation
In-depth knowledge of paid social optimizations (proactive and reactive)
Forecasting and opportunity/gap analysis
Campaign management tools, including bid rules/management
Advanced social platform knowledge across all objectives (awareness, consideration and conversion)
Monitoring new social trends and products and evaluating application to client
Research tools/competitive analysis
Budget/pacing and billing
Understanding integrated media
Industry trends
Help strategists and coordinators develop insights and actions (implications) that demonstrate a thorough understanding of the client’s goals
Responsible for overseeing campaign management including pacing, reporting, optimizations, etc.
Ability to develop cross channel performance strategies
Having a passion for advertising and establishing yourself as a thought leader within the office
Staying up to date on industry trends and partner updates
Proactively bringing new opportunities to the team
Proactively bring new ideas for the account for broader business impact
Ensure proper communication between various agency capabilities and performance team
Day-to-day lead on client communications