Manager, Paid Media

January Digital • New York, NY

5d • $70,000 - $90,000 • Hybrid

About The Position

January Digital is seeking a growth-minded individual with excellent communication skills and prior expertise in executing across the digital landscape for a manager role on their agency team. This role requires a focus on multi-channel management, execution, strategy, and analysis, with a significant emphasis on owning client communication. The successful candidate will be responsible for executing, managing, and communicating successful outcomes for a client's digital marketing portfolio, including paid search, paid social, programmatic display, and video.

January Digital is the Marketing Leadership Company, solving business challenges through media excellence, strategic guidance, and actionable analytics. They support their mission through programs like "Good Works" for community impact and "Well Works" for employee well-being, offering benefits such as minimum PTO, a wellness stipend, fully paid healthcare, counseling services, and extended parental leave. The company has received numerous accolades, including being named a Best Place to Work multiple times by INC and Dallas Business Journal, and Ad Age's Best Places to Work. They also emphasize AI innovation, combining deep expertise, creativity, and AI to deliver results, seeking candidates with proven AI skills, critical thinking, and a commitment to responsible AI use.

Requirements

• 3+ years’ experience in managing paid media in one or more digital channels – search (organic and paid), social, programmatic, display and video.
• Proven ability to produce informed media plans and go-to-market strategies for complex clients.
• Experience with performance media principles - driving positive ROAS, maximizing lead generation and marketing subscription-based programs.
• Analytically minded - you aren’t afraid to dig in to troubleshoot issues and you’re always thinking about ways to improve in order to drive retention of clients.
• Strong project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines.
• Excellent team player with strong collaboration skills.
• Has a positive attitude and can-do mentality to drive teams forward.
• Excited by digital marketing trends and inspired to enact best-in-class programs for clients.
• Consistently demonstrates behavior in line with January Digital’s core traits.
• U.S. citizenship or permanent residency is required for this position.

Nice To Haves

• Experience working with creative and development teams to produce and iterate digital assets preferred.

Responsibilities

• Lead tactical execution across channels with responsibility for analysis and optimizations based on client goals.
• Manage process and outcome of analysis and reporting with support from the team.
• Manage ad delivery and implement optimizations fluidly across channels to meet client goals.
• Lead external day to day communications and develop relationships with key clients and vendors.
• Support the development of integrated marketing plans across channels which may include, but are not limited to paid search, paid social, programmatic display and video.
• Support opportunities to advance the client relationship like participation in quarterly business reviews and strategic POVs.
• Build trust with clients by managing project deliverables, delivering flawless multi-channel tactical activation of marketing campaigns, and setting clear expectations internally.
• Manage junior team members to success by providing thoughtful management, training in key areas, and fostering an environment for growth and development opportunities.
• Lead placement and management of marketing pixels in order to verify data accuracy and ensure client goals are being met.
• Support agency development by contributing to new business needs and collaborating across teams for internal projects.
• Analyze complex data sets across systems to provide meaningful insight with the goal of actionable next steps.

Benefits

• Competitive and equitable pay
• 401k matching
• Bi-annual bonus eligibility
• Flexible PTO
• Half-Day Fridays
• Philanthropic Efforts and Paid Time Off to Volunteer
• Fully covered medical, dental, and vision insurance
• Annual Wellness Stipend
• Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed