Manager, Paid Media
Red Door Interactive•San Diego, CA
•Hybrid
About The Position
This role is for an individual who is passionate about media placements and targeting, and would thrive in developing paid media strategies for disruptive brands. The ideal candidate will excel at working with internal teams and clients, bringing everyone together towards a common goal. They will have experience leading a team managing significant budgets across search, social, display, and other channels. The role involves the challenge of launching new initiatives, conducting head-to-head channel and tactic testing, and staying current with industry trends.
Requirements
- 7+ years of experience in a Paid Media role
- 2+ years in a people management role (skip-level management preferred)
- Bachelor's Degree or relevant experience
- Must be strategic and creative, with strong managerial skills
- Experience developing and reporting paid media strategies for mid-large size companies and brands
- Experience clearly and effectively presenting strategic plans, analysis, findings and recommendations to C-level executives and stakeholders
- Must be very detail-oriented with excellent written and verbal communication skills
Responsibilities
- Work closely with VP, Integrated Marketing, Paid Media team, and Client Services team to understand clients' objectives and translate them into paid media strategies and tactics
- Balance the Paid Media team workload through client assignment, task delegation, and resourcing decisions
- Drive the Paid Media team's progress toward the company's business priorities
- Lead and provide oversight for client Paid Media planning, research, and analysis
- Act as the lead and primary contact for assigned clients on their paid media campaigns
- Manage and provide oversight for paid media campaigns across various ad platforms
- Ensure all media buys are properly set up within the various platforms and tools
- Collaborate with the analytics team to ensure proper tracking, attribution, testing, and monitor campaign performance
- Deliver and provide oversight for clear and actionable performance reporting
- Work with internal teams to ensure ads, landing pages, and measurement plans meet campaign objectives
- Provide strategic and fresh thinking to your clients and internal teams
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What This Job Offers
Job Type
Full-time
Career Level
Manager
