Manager, Organic Social

Digital Realty•Austin, TX

3d•Onsite

About The Position

As part of our Global Corporate Communications team, Organic Social Media Strategy plays an integral role in how we go to market, manage reputation, evolve our brand, and extend the voice of our global messaging. The Global Corporate Communications team are responsible for PR, Media, Crisis Communications, Communications Policy, Executive Profile Management, and much more. Directly reporting to the Senior Manager, Global Corporate Communications, the ideal candidate will have a global role to fulfil with an extensive understanding and experience of social media management and strategy for corporate channels to support the growth of our global channels and extend our visibility in the world of AI, data centers, and technological innovation. With the matrix manager being Snr. Director, Global Corporate Communications, be a supportive hand to high importance projects and treat information sensitively to support both the Snr. Manager and Snr. Director upon request.

Requirements

Social media management tool proficiency
Centralized approval process experience
Strategic social media knowledge
Employee advocacy expertise
Multi-channel digital fluency
Strong communication and presentation skills
Executive relationship management
Collaborative and self-motivated work style

Responsibilities

Serve as the primary brand ambassador for organic social media, ensuring consistency in messaging, tone, and voice across all global channels and executive profiles.
Own the day-to-day scheduling, posting, approval, and reporting of social media content across all global campaigns on a monthly and quarterly basis using tools such as Oktopost.
Develop, manage, and continuously optimize the global social media content strategy, including content calendars and channel-specific execution plans.
Establish new social media channels such as Instagram, SubStack, and Medium.
Monitor and report on social listening activity, delivering actionable insights and performance summaries to inform strategy and campaign decisions.
Lead and maintain the organization’s Employee Advocacy program, driving internal engagement and amplifying brand reach through employee networks.
Collaborate with the Snr. Manager to oversee the planning and execution of integrated social media campaigns, aligned with broader acquisition funnel and marketing initiatives.
Stay current with the latest digital and social media trends, share insights with leadership, and serve as the go-to internal expert and knowledge center for all things social media.
Produce the yearly social media newsletter.