Manager of Product Marketing- Retail Media
About The Position
Are you ready to take the next step in your career? Join us for an exciting opportunity at Albertsons Companies, where innovation and customer service go hand-in-hand! At Albertsons Companies, we are looking for someone who’s not just seeking a job, but someone who wants to make an impact. In this role, you’ll have the opportunity to lead, innovate, and contribute to the growth of a company that values great service and lasting customer relationships. This position offers the chance to work in a fast-paced, dynamic environment that’s constantly evolving. In this role, you’ll join a product marketing org and focus on strategy and execution across audience and measurement, partnering closely with our Measurement team, product, sales, Brand, Analytics, and cross-functional teams to translate customer needs into clear positioning, compelling messaging, and launch-ready GTM plans. What makes this role exciting is the opportunity to build and scale a repeatable portfolio that is anchored in retail media 1P data. Join a newly formed product marketing team with input to strengthen how we plan, govern, and measure outcomes across the year, allowing your work to directly improve customer experience and drive measurable business impact. You’ll get to establish portfolio clarity across audience and measurement, driving roadmap discipline with launch readiness, and operationalizing our Voice of Customer program that turns insights into decisions. This is a high-visibility position with real influence, measuring our impact of our campaigns and how we reach out to consumers in different moments. If you’re energized by solving complex, cross-functional problems and creating scalable systems that others can rely on, this role is built for you. The position is in office 4 days per week and will be based in Boise ID or NYC.
Requirements
- GTM orchestration mindset: aligns stakeholders, sequences decisions, and protects the launch story (not a checklist mentality).
- Cross-functional leader: drives alignment across Product, Sales, Insights, Legal/Policy, and Comms/Creative.
- Product readiness ownership: translates market/customer needs into requirements, positioning, and commercialization plans for your portfolio.
- Sales enablement excellence: turns technical capabilities into simple narratives, training, collateral, and objection handling.
- Strategic storytelling discipline: crafts differentiated messaging and maintains clarity through roadmap changes.
- Customer-obsessed validation: uses understanding from alpha/beta pipelines to pressure-test before launch.
- Ad Tech Expertise: past deep knowledge of how DSPS, SSPS, and all the worlds in-between connect with each other.
Responsibilities
- Build and maintain a library of best-in-class sales tools (one-pagers, pitch decks, battle cards, objection handling guides, and category narratives)
- Partner with sales and partnerships to capture Voice of Customer and translate it into enablement and messaging priorities, helping to drive our roadmap
- Develop category-specific and vertical messaging (e.g., CPG, pharma, health & beauty) that connects AMC shopper data to advertiser outcomes
- Translate technical capabilities, including audience segmentation, identity resolution, clean room measurement, and closed-loop attribution into clear, benefit-led language
- Lead GTM planning for new product launches and capability expansions, including positioning, messaging, launch timing, and internal readiness
- Collaborate with product, data science, measurement, and partnerships teams to ensure messaging reflects what AMC offers and what the market needs
- Develop and maintain competitive intelligence on the retail media network (RMN) landscape to sharpen AMC’s differentiated positioning
- Support thought leadership and content strategy that reinforces AMC’s credibility in audience measurement and data
- Work with insights, analytics, and marketing science teams to distill performance data and proof points into marketable narratives
- Serve as a subject matter resource on audience measurement concepts, identity infrastructure, and the evolving retail media landscape
Benefits
- Competitive wages paid weekly
- Access to up to 50% of your earned wages before payday, via our partnership with Stream
- Associate discounts
- Health and financial well-being benefits for eligible associates (Medical, Dental, 401k and more!)
- Time off (vacation, holidays, sick pay).
- Leaders invested in your training, career growth and development
- An inclusive work environment with talented colleagues who reflect the communities we serve
- medical, dental, vision, disability and life insurance
- sick pay
- PTO/Vacation Pay or Flexible Time Off
- paid holidays
- bereavement pay
- retirement benefits (pension and/or 401k eligibility)
- quarterly bonus
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
