Manager, National Sales

Avient•Birmingham, AL

About The Position

The National Sales Manager coordinates Account Manager activity in the assigned sales region and identifies and generates sales leads, coordinates proposals, contacts customers, and closes sales. The role directs and formulates the sales program for the national region and requires travel. The Manager leads the sales team in profitable business growth and maintenance of current account relationships. The role develops and manages sales plans, operating and expense budgets, revenue and demand forecasts, quota allocation, and systems for tracking opportunities and orders. It manages business-to-business commercial relationships, supports Field Operations, and provides activity updates to the SEM Business Team. The Manager coaches and develops sales professionals, establishes performance standards and objectives, provides feedback, optimizes sales channels, territory design, and account coverage, and participates in strategy development. The role maintains customer relationships, represents the Company at trade shows, gives product presentations and demonstrations, recommends product enhancements based on market feedback, prepares sales reports, and monitors competitive activity. The position reports to the Global Sales Director. Avient describes its purpose as innovating materials solutions that help customers succeed while enabling a sustainable world. It emphasizes customer centricity, innovation, profitable growth, collaboration, and developing others, and is an equal opportunity employer.

Requirements

  • Bachelor’s degree in Business, Marketing, Sales, Management, or a related field.
  • 7+ years of progressive sales experience, including leadership responsibilities.
  • Experience developing budgets, operating plans, and seller goals and objectives aligned with annual operating plan commitments.
  • Ability to develop short- and long-term sales forecasts by territory, business segment, and market.
  • Ability to assist in preparing and successfully implementing business plans and strategy.
  • Ability to perform market share analysis, understand the competitive landscape, and recommend ways to increase market share.
  • First-hand knowledge of technology changes, material development, and marketplace conditions.
  • Ability to lead sales meetings.
  • Travel is required.

Nice To Haves

  • MBA or other advanced business degree.

Responsibilities

  • Lead and manage the sales team to grow the business profitably and maintain current account relationships.
  • Develop, execute, and manage sales plans, sales operating budgets, and expense budgets.
  • Manage the commercial aspects of business-to-business relationships.
  • Provide activity status updates to the SEM Business Team as required.
  • Coach, motivate, lead, train, and develop a customer-focused, service- and value-oriented sales team.
  • Establish performance standards and objectives, measure performance, and provide feedback.
  • Apply the Company’s vision and business strategies to potential sales channels and optimize opportunities.
  • Develop and recommend a sales structure that optimizes territory and account coverage.
  • Develop and implement systems to forecast revenue generation, unit demand, and order flow accurately.
  • Direct annual quota allocation and create tools to measure territory opportunities and quota achievement.
  • Support Field Operations in achieving goals.
  • Prepare periodic reports and update databases showing sales volume, potential sales, and active pursuit status.
  • Maintain close customer contact to determine needs and position the Company to meet them.
  • Represent the Company at industry trade shows and exhibitions.
  • Give customer presentations and product demonstrations.
  • Recommend product enhancements or changes based on market feedback and sales potential.
  • Participate in strategy development.
  • Monitor competitive activity.
  • Develop budgets, operating plans, and seller goals and objectives aligned with annual operating plan commitments.
  • Develop short- and long-term sales forecasts by territory, business segment, and market.
  • Assist in preparing and implementing the business plan and strategy.
  • Perform market share analysis, assess the competitive landscape, and recommend ways to increase market share.
  • Maintain first-hand knowledge of technology changes, material development, and marketplace conditions.
  • Lead sales meetings.
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