Manager, Media & Communications

Heart Rhythm Society•Washington, WA

4d•Remote

About The Position

The Heart Rhythm Society (HRS) is seeking a Manager, Media & Communications to lead media relations and public communications. This role is responsible for the full cycle of communication campaigns, from message framing to execution, promotion, analytics, and optimization. The position works collaboratively with the MarComm Team and supports the organization's mission to end heart rhythm disorders and save lives. HRS is the international leader in science, education, and advocacy for cardiac arrhythmia professionals and patients, representing over 9,000 professionals in more than 90 countries. The organization is headquartered in Washington, DC, and operates with a full-time remote work arrangement for all staff.

Requirements

Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field preferred; or equivalent demonstrated experience.
Minimum 4 years in communications or public relations, digital content marketing, and social media management.
Multi-channel campaign management required.
Microsoft Office proficiency.
WordPress proficiency.
Video editing software proficiency (iMovie, Adobe, Canva).
YouTube and Vimeo proficiency.
Marketing Fluency: Content marketing strategy, organic and paid social, UTM tracking, SEO fundamentals, and email marketing.
Demonstrated experience writing AP Style press releases, media advisories, and public-facing communications.
Experience drafting reactive statements and spokesperson talking points.
Familiarity with PR Newswire or comparable wire distribution platforms.
Ability to monitor news, identify story opportunities, and respond quickly with accurate, on-brand messaging.
Hands-on experience across YouTube, X, LinkedIn, Facebook, Instagram, and TikTok.
Social media management platform required.
Enterprise ESP experience required.
Analytics proficiency: GA4, Google for Nonprofits (Ads, Grant, YouTube Nonprofit Program), YouTube Studio, native social analytics.
Project Management: Demonstrated ability to manage concurrent projects and meet deadlines independently.

Nice To Haves

Nonprofit, association, or healthcare/medical experience preferred.
HTML/CSS skills.
Google Ads/Google Grants familiarity.
Sprout Social preferred.
Salesforce Marketing Cloud preferred.
Canva proficiency preferred.
Asana or comparable project management tool.

Responsibilities

Lead HRS public communications campaigns end-to-end: frame the message, coordinate supporting Heart Rhythm TV content, and drive distribution across PR Newswire, email, social, and web.
Write and distribute AP Style press releases, media advisories, statements, spokesperson talking points, and reactive messaging.
Monitor news and flag cardiac rhythm stories, clinical developments, and public health moments HRS should respond to or amplify.
Coordinate with HRS's external PR partner on major initiatives and high-stakes communications.
Execute cross-channel campaigns and content: create landing page copy, perform content updates and basic CMS edits, apply search optimization best practices across ad copy, web copy, press releases, and video content.
Handle email marketing: copywriting, full builds, approval routing, and deployment.
Manage social media (organic and paid): content development, scheduling, and paid campaign management across HRS brand profiles.
Handle print communications: copywriting and graphic design (as needed) for direct mail, print materials, and signage.
Support onsite events: manage HRStv and UpBeat TV content capture at HRS and non-HRS events, including recording studios, talent coordination, and live/post-event cross-promotion.
Monitor and report on performance across managed programs and channels, translating data into actionable insights.
Deliver regular performance reports (campaign-level and channel-level) and proactively identify optimization opportunities.
Serve as the staff lead for Heart Rhythm TV, including serving as staff liaison to the Heart Rhythm TV Subcommittee, developing agendas, and preparing meeting materials.
Lead end-to-end production and multi-channel promotion of HRStv video content: interview scheduling, vendor coordination, video capture and editing, YouTube publishing, and promotion.
Maintain the HRStv content calendar, tracking content cadence and project-specific initiatives.
Manage sponsorship support for Heart Rhythm TV: schedule, capture, and deliver contracted sponsored content.
Serve as the Marcomm Team lead for Heart Rhythm Advocates (HRA), drafting and publishing social media posts, emails, blog posts, newsletters, etc.
Support HRA Communications Committee.