Manager, Marketing - Epic Records

Sony Music Global Job Board•Los Angeles, CA

10d•Onsite

About The Position

As a The Manager, Marketing will serve as a member of Epic Record’s marketing department. This role requires comprehensive communication and coordination both internally and externally in order to keep projects moving forward while maintaining the overall message and brand. This is a unique opportunity to influence how music reaches listeners around the world.

Requirements

At least 3 years of progressive marketing experience in the music industry
Able to effectively work across many genres including Pop, Rock, Rap and RnB
Self-starter who adapts quickly to change and can work in a fast-paced, entrepreneurial environment
An excellent communicator and enthusiastic collaborator who works well with team members, external partners, and senior management
Creative thinker with a demonstrates ability to apply ideas strategically while working to a set budget and timeline
Proficient with major social media platforms including TikTok, Instagram, Twitter, Triller, Reddit and Snapchat
Understanding of the DSP landscape and tech platforms

Nice To Haves

Design and video editing skills a bonus

Responsibilities

Ownership and oversight for an assigned roster of artists including managing album and song releases, maintenance of campaign timelines and an always on partner to the artist
Initiate well-thought-out marketing plans with a focus on innovative and disruptive ideas and campaigns
Participate in creative planning to create big marketing ideas and ensure a continuous flow of content surrounding each artist
Responsibility to set up and maintain project timelines including key dates/deadlines and work across all company departments to keep delivery on track
Work closely with Digital team for direct involvement in Digital strategy & execution across viral & fan engagement tactics
Participate in creation of social and content-based story telling assets
Collaborate closely with Commerce team to formulate and implement strategies that drive consumption with a focus on lean forward activity and direct-to-consumer sales
Create weekly marketing reports and communicate updates to brief teams on all release information and ensure results are communicated efficiently
Work closely with artists and management, in partnership with Epic Records Marketing leadership, for campaign updates and communicate goals and plans for each release.
Partner with artists, managers, and all departments to create, maintain, and evolve artist brands.
Manage the creation and distribution of marketing tools.