Manager, Marketing Insights

Fox Corporation•New York, NY

1d•$128,000 - $144,000

About The Position

FOX is looking for a strategic and analytical Manager, Marketing Insights to join our team. In this role, you will leverage data and analytics to support subscriber acquisition, retention, and engagement strategies. The ideal candidate is a collaborative problem-solver who can turn data into actionable business insights.

Requirements

Experience in marketing analytics, subscription/growth analytics, or a related quantitative/reporting role
Strong SQL skills required — able to independently write queries involving joins, aggregations, and CTEs against large datasets; this is a must-have
Marketing intuition — an interest in and feel for how acquisition channels, campaigns, and offers affect subscriber behavior, not just the ability to pull numbers
Experience analyzing or reporting on subscription/lifecycle metrics (acquisition, churn, cancellations, retention) a plus
Comfort working in a BI/visualization tool (Looker, Tableau, Power BI, or similar)
Strong Excel/Google Sheets skills for ad hoc analysis
Good communication skills — able to explain data findings clearly to non-technical stakeholders
Experience with using AI tools such as Claude, ChatGPT, or Cursor
Familiarity with subscription billing platforms (e.g., Recurly, Zuora, Stripe Billing)
Understanding of marketing attribution
Prior experience in media, streaming, publishing, or another content subscription business
Bachelor's degree in a quantitative field (Statistics, Economics, Math, Business Analytics) or equivalent practical experience

Responsibilities

Serve as a key strategist for marketing, acquisition, win-back, and retention efforts, turning data insights into concrete recommendations on offers, timing, and targeting
Own recurring reporting on subscriber acquisition, retention, churn (voluntary and involuntary), and cancellations
Build and maintain dashboards tracking key subscription metrics (churn rate, cancel rate, plan mix, etc.)
Partner with Marketing to analyze campaign performance across channels and connect marketing spend to downstream subscriber acquisition and retention
Conduct cohort analysis to identify trends by acquisition channel, offer, plan type, and tenure
Investigate drivers behind churn and cancellation trends and flag actionable takeaways to stakeholders
Translate data into clear, digestible summaries and recommendations for marketing and cross-functional stakeholders
Maintain and improve recurring reporting processes to reduce manual work and improve accuracy
Flag data quality issues or tracking gaps to Data Engineering/Analytics Engineering partners