Manager, Lead Generating Events

Mdvip•Boca Raton, FL

8d•Hybrid

About The Position

MDVIP is seeking an experienced and strategic Manager, Lead Generating Events to join our Event Marketing team in Boca Raton, FL. Reporting to the Director of Event Marketing, this role owns MDVIP's portfolio of 10-20 lead-generating events per month. You will partner closely with the Sales team to identify target markets, then determine the right experience for each one — from an intimate dinner in a private dining room to premium access to a concert, food and wine festival, or other high-interest local experience. You will manage these events end to end, including venue selection and booking, budget management, attendance and KPI tracking, and reporting results to sales and executive leadership. This role also plays a part in identifying and managing MDVIP's presence at larger patient-facing events and tradeshows and supports the MDVIP National Meeting alongside the broader events team. This is a planning and management role, not a travel-heavy one — our field sales team represents MDVIP on-site at these events, so you will not be expected to attend the majority of the events you plan. If you're a strategic, detail-driven event professional who thrives managing a high-volume portfolio and knows how to create experiences people remember, we’d love to hear from you!

Requirements

Bachelor’s degree.
5-7 years of event management experience, including independently managing a portfolio of events.
Demonstrated experience managing event budgets, vendors, and timelines.
Excellent communication skills, with the ability to present results to sales teams and executive leadership.
Proficiency with Salesforce and Cvent, or similar CRM and event registration platforms.
Strong organizational skills, with the ability to manage multiple priorities under tight deadlines.

Nice To Haves

Experience planning events for medical groups, healthcare organizations, or physician audiences.
Familiarity with tradeshow planning and management.
Understanding of the patient and physician experience, and what drives audience engagement and attendance.
Proficient in Microsoft Office applications, with advanced skills in Outlook, Excel, Word and PowerPoint required.
Proficiency with Salesforce and Cvent required.

Responsibilities

Partner with the Sales team to identify target markets and determine the right type of experience — from private dinners to premium or ticketed experiences such as concerts or food and wine festivals — for MDVIP's portfolio of 10-15 lead-generating events per month.
Source, negotiate, and book venues, vendors, and experiences within budget.
Track and manage event budgets across a high-volume, multi-market portfolio.
Track attendance, KPIs, and event performance data, and report results to sales and executive leadership.
Maintain accurate event and attendee data in Salesforce.
Identify strategic opportunities for MDVIP's presence at larger patient-facing events and tradeshows, and manage those efforts with support from event staff.
Support the MDVIP National Meeting, held every two-to-three years, as part of the broader events team.
Understand the markets and demographics of MDVIP's physician and patient audiences to select experiences that create genuine appeal and drive attendance.
Manage multiple concurrent events and competing deadlines with strong organizational rigor.
Build and maintain relationships with venues, vendors, and event partners across multiple markets.
Partner with sales leadership to align event strategy with lead-generation and pipeline goals.