Manager, Integrated Marketing

Foxwoods Resort CasinoLedyard, CT

About The Position

Under the supervision of the Director Integrated Communications, the incumbent will manage all social platforms and influencer partnerships to increase brand awareness, engage audiences, provide customer service, further expand the communication channels and measure ROI. The role involves developing and executing innovative social strategies while managing a team and fostering a culture of excellence. This position is “always on,” requiring flexibility to respond to the dynamic needs of social and influencer marketing. The ideal candidate will exhibit energy, creativity and adaptability, working flexible hours as needed to support campaigns and initiatives.

Requirements

  • Bachelor degree in marketing required
  • Minimum of four (4) years of experience leveraging social media and influencer programs in a corporate capacity
  • Proficiency in social media platforms
  • Proficiency in content creation tools
  • Proficiency in influencer and social media best practices
  • Strong analytical skills
  • Demonstrated leadership

Nice To Haves

  • Equivalent combination of education and experience

Responsibilities

  • Manage all social platforms and influencer partnerships
  • Increase brand awareness
  • Engage audiences
  • Provide customer service
  • Further expand communication channels
  • Measure ROI
  • Develop and execute innovative social strategies
  • Manage a team
  • Foster a culture of excellence
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