The Product Manager is responsible for product management, marketing, and commercialization of MSD products to achieve short- and long-term revenue and profit goals. The role evaluates industry and customer trends, defines customer needs, develops detailed product requirements for future products, and leads their commercial launch into the marketplace. The role develops knowledge of customer requirements and the competitive environment, and creates strategies and tactics to achieve sustainable competitive advantage. It monitors competitors, performs product analyses, develops responses to direct and indirect competition, and is accountable for the commercial success of assigned product lines. The Product Manager develops, executes, and monitors product-line plans; creates marketing collateral and training materials for launches; develops and executes campaigns for assay product lines and targeted applications; and takes corrective action as issues and opportunities arise. The position also identifies, develops, and launches new products. The Product Manager collaborates with Global Sales Management on tactical marketing and training programs, and with Sales, Scientific Support, Customer Service, and Finance to develop and manage processes that improve marketing effectiveness and customer loyalty. Specific duties may vary according to departmental requirements. The position is performed in a standard office environment and requires the ability to communicate and exchange information, use equipment necessary to perform the job, and move about the office.
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Job Type
Full-time
Career Level
Manager