Manager, GTM Strategic Initiatives

ApteanAlpharetta, GA
Onsite

About The Position

As the Manager, GTM Strategic Initiatives, you will play a critical role in shaping and executing Aptean’s global strategy and annual priorities. This high-impact position combines strategic planning with operational excellence, driving initiatives that align company growth objectives with execution across Sales, Marketing, Finance, and Enablement. You’ll lead cross-functional programs focused on long-range planning, performance optimization, and scalable processes that enable growth. Your work will span strategic analysis, process design, and operational execution, ensuring alignment between business priorities and results. Success in this role requires a proactive, structured thinker who thrives in ambiguity, connects the dots across complex challenges, and fosters momentum through clear communication and compelling storytelling. You’ll bring both strategic insight and operational rigor, ensuring that GTM strategies are scalable, data-driven, and aligned to business priorities. If you’re energized by the opportunity to operate in a consulting-style role within a dynamic, private equity-backed organization, this is your chance to make a meaningful impact and accelerate your career.

Requirements

  • 5-7+ years of experience in consulting, private equity, revenue operations, or GTM planning, ideally within a SaaS or software environment.
  • Proven ability to lead cross-functional initiatives with a balance of strategic thinking and operational detail.
  • High proficiency in PowerPoint with strong storytelling and executive communication skills.
  • Strong modeling and analytical skills; advanced Excel required.
  • Familiarity with common program/project planning tools and best practices.
  • Ability to thrive in a fast-paced, dynamic environment where adaptability and a proactive mindset are key.
  • Bachelor’s degree in Business, Finance, Economics, or related field.

Nice To Haves

  • experience with Salesforce, Anaplan, or Xactly preferred.
  • MBA or advanced degree is a plus.

Responsibilities

  • Drive the development and execution of high-impact initiatives that align GTM strategy with company growth objectives.
  • Partner with senior leadership to prioritize goals, allocate resources, and ensure operational focus across functions.
  • Lead complex planning processes involving Sales, Marketing, Finance, and Enablement.
  • Build consensus among diverse stakeholders and maintain momentum through clear communication and structured execution.
  • Conduct in-depth analysis of market trends, customer segmentation, and performance metrics to inform strategic decisions.
  • Deliver actionable insights that guide planning and optimize resource allocation.
  • Design and implement scalable planning frameworks, calendars, and documentation to support long-range growth.
  • Establish best practices that enable repeatable, efficient operations.
  • Build clear, compelling documentation and strategic narratives for leadership.
  • Translate complex analysis into high-impact, executive-level presentations that drive alignment and decision-making.
  • Identify opportunities to accelerate revenue and improve operational efficiency.
  • Provide strategic input on GTM motions, product launches, and process enhancements to maximize business performance.
  • Define success metrics and develop dashboards to monitor progress against strategic objectives.
  • Partner with Analytics and Finance to forecast performance and benchmark productivity.

Benefits

  • competitive pay
  • robust benefit plans
  • opportunity to grow your career in a fast-paced, flexible and casual environment
  • outstanding opportunity for career development and growth
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