Manager, Global Editor In Chief

Ford Motor Company•Dearborn, MI
•$141,700 - $268,300•Hybrid

About The Position

As Editor-in-Chief for Ford From the Road, the role serves as the primary architect of Ford’s flagship storytelling channel. The position leads the creation of compelling owned storytelling and grows Ford From the Road as a premium destination centered on modern lifestyle, adventure, and innovation. It is responsible for the strategic direction and execution of lifestyle storytelling, while providing executive oversight and narrative cohesion for brand content and company news. The work aims to build emotional resonance and inspire customers, fans, current and former employees, creators, and media.

Requirements

  • Bachelor’s degree in Journalism, Communications, English, or a related field.
  • 10-plus years of experience in editorial leadership as an Editor-in-Chief or Editor at a major lifestyle publication or premium brand-side content studio.
  • Proven ability to manage complex editorial calendars and multidisciplinary creative teams.
  • Exceptional storytelling, editing, and copywriting skills, with a portfolio of high-quality lifestyle content.
  • Strong understanding of digital publishing, SEO and GEO best practices, and content distribution strategies.
  • Experience managing freelance budgets.
  • Strong organizational skills and ability to manage multiple content pillars simultaneously.
  • Professional maturity and ability to navigate a large, complex corporate environment while maintaining a creative edge.

Nice To Haves

  • Master’s degree in Journalism.
  • Deep passion for the automotive industry and Ford’s heritage.
  • Experience in brand-as-publisher environments.
  • Proficiency in high-level content analytics and audience segmentation tools.

Responsibilities

  • Lead the editorial vision, voice, and storytelling strategy for Ford From the Road across digital and physical touchpoints.
  • Develop strategies to grow Ford From the Road’s subscriber base and engagement in partnership with marketing, brand, social, dealer, and other internal teams.
  • Direct development of content pillars and commission high-impact stories about travel, sustainability, outdoor adventure, and technology.
  • Oversee brand storytelling, ensuring stories about Ford nameplates and customer experiences feel authentic.
  • Provide strategic guidance for company news by translating corporate milestones and technical innovations into engaging public-facing narratives.
  • Manage freelance contributors and collaborate with Ford’s internal creative team on photography and video content.
  • Develop and maintain an editorial calendar balancing seasonal trends, product priorities, and evergreen storytelling.
  • Use data and audience insights to optimize content performance and grow engagement across the channel.
  • Ensure content meets high standards of journalistic integrity, visual excellence, and brand safety.
  • Champion storytelling excellence internally and coach team members and stakeholders on moving from marketing to narrative.

Benefits

  • Immediate medical, dental, vision, and prescription drug coverage.
  • Paid parental leave, new parent ramp-up programs, and subsidized backup childcare.
  • Family-building benefits, including adoption and surrogacy expense reimbursement and fertility treatments.
  • Vehicle discount program for employees and family members, and management leases.
  • Tuition assistance.
  • Employee resource groups.
  • Paid time off for individual and team community service.
  • Vacation time, sick/personal time, and paid holidays, including between Christmas Eve and New Year’s Day.
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