Manager, Global Editor In Chief

Ford Motor • Dearborn, MI

2d • $141,700 - $268,300 • Hybrid

About The Position

The Editor-in-Chief for Ford From the Road serves as the primary architect for Ford’s flagship storytelling channel. The role leads the creation of owned storytelling and is responsible for growing Ford From the Road into a premium storytelling destination that builds emotional resonance and inspires customers, fans, current and former employees, creators, and media. The position sets the strategic direction and executes lifestyle storytelling while providing executive oversight and narrative cohesion for brand content and company news.

The role leads editorial vision, voice, and strategy across digital and physical touchpoints; develops audience and subscriber growth strategies with internal teams; commissions high-impact stories; and guides brand and company-news storytelling. It manages freelance contributors and collaborates with Ford’s creative team on photography and video, maintains the editorial calendar, uses audience insights to improve performance, and ensures journalistic integrity, visual excellence, and brand safety. The position also champions storytelling excellence and coaches team members and stakeholders on moving from marketing to narrative.

This is a hybrid position requiring onsite work four or more days per week. It is leadership level 5, with a stated salary range of $141,700–$268,300. Visa sponsorship is not available; candidates must be legally authorized to work in the United States.

Requirements

• Bachelor’s degree in Journalism, Communications, English, or a related field.
• 10-plus years of experience in editorial leadership (Editor-in-Chief or Editor roles) at a major lifestyle publication or premium brand-side content studio.
• Proven track record of managing complex editorial calendars and multidisciplinary creative teams.
• Exceptional storytelling, editing, and copywriting skills, with a portfolio of high-quality lifestyle content.
• Strong understanding of digital publishing, SEO and GEO best practices, and content distribution strategies.
• Experience managing freelance budgets.
• Top-notch organizational skills and ability to manage multiple content pillars simultaneously.
• Professional maturity and ability to navigate a large, complex corporate environment while maintaining a creative edge.
• Must be legally authorized to work in the United States; employment eligibility will be verified at hire.

Nice To Haves

• Master’s degree in Journalism.
• Deep passion for the automotive industry and Ford’s heritage.
• Experience in brand-as-publisher environments.
• Proficiency in high-level content analytics and audience segmentation tools.

Responsibilities

• Lead the overarching editorial vision, voice, and storytelling strategy for Ford From the Road across digital and physical touchpoints.
• Develop strategies to accelerate Ford From the Road’s subscriber base and engagement in partnership with marketing, brand, social, dealer, and other internal Ford teams.
• Manage development of content pillars and commission high-impact lifestyle stories about travel, sustainability, outdoor adventure, and technology.
• Provide executive oversight of brand storytelling, ensuring stories about Ford nameplates and customer experiences feel authentic.
• Provide strategic guidance for company news by translating corporate milestones and technical innovations into engaging public-facing narratives.
• Manage a diverse roster of freelance contributors and collaborate with Ford’s internal creative team to engage photographers and videographers.
• Develop and maintain an editorial calendar balancing seasonal trends, product priorities, and evergreen storytelling.
• Use data and audience insights to optimize content performance and grow engagement across the channel.
• Ensure content meets high standards of journalistic integrity, visual excellence, and brand safety.
• Champion storytelling excellence and coach team members and stakeholders on moving from marketing to narrative.

Benefits

• Immediate medical, dental, vision, and prescription drug coverage.
• Paid parental leave, new parent ramp-up programs, and subsidized back-up child care.
• Family-building benefits including adoption and surrogacy expense reimbursement and fertility treatments.
• Vehicle discount program for employees and family members and management leases.
• Tuition assistance.
• Employee resource groups.
• Paid time off for individual and team community service.
• Generous vacation time, sick/personal time, and paid holidays, including between Christmas Eve and New Year’s Day.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager