Manager, Global Brand, Hotel Indigo

IHG•Atlanta, GA

1d•$94,000 - $105,000•Hybrid

About The Position

Responsible for supporting the global brand strategy, growth agenda and ongoing evolution of Hotel Indigo, translating brand priorities into clear initiatives, tools and programs that strengthen brand performance and owner value across markets.

Requirements

Bachelors or Masters degree in marketing, hospitality, business, brand strategy or a relevant discipline, or an equivalent combination of education and experience
4-6 years of experience in brand management, marketing, hospitality, strategy, consulting or a related field
Experience supporting complex, cross-functional initiatives in a global or matrixed organization
Strong strategic thinking and analytical skills, with the ability to translate insight into clear recommendations and action
Strong project management skills with experience organizing, planning and executing initiatives from concept through implementation
Experience effectively managing stakeholders and building alignment across functions, regions and levels of seniority
Strong written, verbal and presentation skills, with the ability to develop clear, executive-ready communications
Commercial mindset with an understanding of owner economics, hotel operations and the relationship between brand strategy, guest experience and business performance

Nice To Haves

Hospitality, travel or lifestyle brand experience preferred

Responsibilities

Support the development and execution of Hotel Indigo global brand strategy, annual priorities and key cross-functional initiatives
Translate brand strategy into practical tools, programs and communications that enable consistent execution across regions and hotels
Partner with regional Brand Delivery, Development, Commercial, Operations, F&B, Design and other functional teams to advance brand priorities and remove barriers to growth
Use guest, owner, competitive and performance insights to identify opportunities, inform recommendations and strengthen the brand proposition
Support owner engagement and advisory forums, bringing owner economics and operational realities into the development and refinement of brand initiatives
Manage global brand projects from concept through implementation, including workplans, stakeholder alignment, agency or partner coordination and executive-ready materials
Support brand governance and the development of standards, guidance and operating tools that protect brand integrity while enabling locally relevant delivery
Monitor competitive activity, category trends and brand performance to help shape future strategy and priorities